Marketing Liaison PACE Program

Lecanto, FL (On-site)

$55K/yr – $86K/yrMid Level2+ years expFull time

Posted 2 days ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the growth, market development, and referral pipeline for Hope PACE by executing outreach, partner engagement, and sales strategies across medical and community partners.

  • Lead outreach and development of new referral sources aligned to census and market share goals
  • Coordinate with IDT and clinical leadership to align strategies and improve program positioning
  • Manage the referral pipeline, metrics, and partnerships with healthcare providers and community organizations

Job Description

Responsibilities

  • Growth & Market Development
  • Achieve defined monthly, quarterly, and annual enrollment and referral growth targets
  • Execute strategic outreach plans aligned with organizational census and market share goals
  • Identify and develop new referral sources across healthcare systems and community organizations
  • Analyze referral trends and implement strategies to improve conversion rates and referral quality
  • Referral Partner Engagement
  • Serve as the primary liaison to referral partners including:
  • Physician practices
  • Hospitals and health systems
  • Skilled nursing and assisted living facilities

Requirements

  • Minimum of 2 years of proven healthcare sales, marketing, or outreach performance required
  • Bachelor's degree in Marketing, Business, Public Relations, or related field preferred
  • Equivalent clinical or patient-centered background (e.g., Nursing, Social Work, Case Management) considered
  • Fluency in English and Spanish (written and verbal) required
  • Experience working with Medicare, Medicaid, or senior healthcare populations strongly preferred
  • Prior formal sales or marketing training preferred
  • Valid Florida Driver’s License, current auto insurance, and reliable transportation required
  • Professional licensure (RN, LCSW, etc.) must be maintained if applicable, but not required for the position
  • Completion of Alzheimer’s Disease and Related Dementias training through the Florida Department of Elder Affairs required upon hire

Benefits

  • Benefits day 1
  • Mileage reimbursement
Chapters Health System logo

Chapters Health System

2.9 Glassdoor

Chapters Health System is boldly innovating the future of chronic illness care through its portfolio of more than 30 different companies and programs, including the nation’s largest nonprofit hospice network, PACE, value-based care such as CareNu, managed services organizations, technology solutions, advanced illness offerings, consulting, and more. Established in 1983 as a community-centered, nonprofit entity, Chapters Health has grown exponentially through its radical approach to healthcare that leverages a one-of-a-kind system to support patients, families, and caregivers across the country, while remaining grounded in the mission of taking care of patients, or taking care of those who do®. Chapters Health has been nationally recognized by Great Places to Work, Fortune®, USA Today, and others for being a top place to work.

Founded in 1983
Tampa, Florida, USA
831 employees
37% recommend to a friend
45% CEO approval

Traffic Signals

Monthly Visitors
8.6K
Monthly Google Ads Budget
$39.5K
Traffic Source Mix
Search
35.6%
Direct
47%
Referral
6.5%
Social
9.5%
Paid
1.3%

Headcount Trend

Current headcount: ~831

Marketing Team

Median Tenure
3.5 years
Marketing Roles Posted (Last 30 Days)
1

Recent News