Responsibilities

• Develop deep knowledge of the Charlottesville housing marketplace including student properties and identify each community position within the market.
• Educate other marketing team members on the market knowledge and positioning.
• Analyze year-over-year performance, and pro-actively discuss/recommend changes accordingly.
• Keep current on relative marketing practices and competitor activity and facilitate distribution.
• Support preparation of advertising and the creative and quality control standards for advertising/promotional material.
• Supports office and communities’ websites: initiates updates, monitors for accuracy, keeps all information current, relative and enticing. Work with digital, print, fulfilment and other vendors as necessary.
• Keep abreast of local regulatory requirements related to marketing needs.
• Assist with customer support activities and initiatives, event planning, and local requirements (i.e. handouts, brochures, invites etc.) and provide local support during events.
• Lead/develop/recommend appropriate marketing initiatives to drive traffic and leasing efforts when necessary.
• Evaluate performance of the marketing team for compliance with established policies and objectives and success in obtaining those objectives.

Requirements

• High School diploma or equivalent
• Knowledge of apartment property marketing management normally acquired by four years of college or comparable work experience

Benefits

• Competitive compensation
• Comprehensive health, dental, and vision insurance
• FSA Program
• 401K with 4% Company matching
• 8 paid holidays + 1 personal floating holiday
• 120 hours Personal Time Off (PTO) your first year