Marketing Intern (Undergraduate)

Houston, TX (On-site)

Salary Not AvailableIntern/New GradFull time

Posted 4 months ago

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Job Summary

Drive brand insights and competitive analysis to shape product strategy for ITW Car Care in an undergraduate internship-like role.

  • Own evaluating brand performance and competitive benchmarking to inform strategy
  • Must-have: Actively enrolled undergraduate student in Marketing, Business Analytics, or related major with graduation by Spring 2027
  • Standout: Cross-functional project experience turning research into actionable recommendations

Job Description

Responsibilities

  • Evaluate brand performance using POS data, leveraging key learnings & assessments to drive actionable recommendations
  • Perform competitive analysis – including pricing, features & benefits
  • Review historical consumer research reports to provide key insights & trends recommendation to form basis of an innovation strategy
  • Assessment of digital & social footprint including competitive benchmarking to optimize brand & product strategy
  • Conduct competitive intelligence, analyze industry trends, and gather consumer insights to identify new product opportunities.
  • Other duties as assigned

Requirements

  • Must be actively enrolled in a undergraduate program at an accredited university with Marketing, Business Analytics, or a related major, with an expected graduation date on/or before Spring 2027
  • Excellent oral, interpersonal, and written communication skills
  • Ability to plan and coordinate projects as an individual contributor or as a member of a cross-functional team

    ITW

    ITW (NYSE: ITW) is a Fortune 300 global multi-industrial manufacturing leader with revenue of $15.9 billion in 2024. The company’s seven industry-leading segments leverage the unique ITW Business Model to drive solid growth with best-in-class margins and returns in markets where highly innovative, customer-focused solutions are required. ITW’s approximately 44,000 dedicated colleagues around the world thrive in the company’s decentralized and entrepreneurial culture.

    Founded in 1912
    Glenview, Illinois, USA
    20K employees (558 in marketing)

    Traffic Signals

    Monthly Visitors
    70.8K
    Traffic Source Mix
    Search
    39.8%
    Direct
    43.8%
    Referral
    10.4%
    Social
    5.1%
    Paid
    0.6%

    Headcount Trend

    Current headcount: ~19.7K

    Marketing Team

    Marketing Team Size
    487 (2% of company)
    Median Career Experience
    16.5 years
    Median Tenure
    4.6 years
    Marketing Roles Posted (Last 30 Days)
    1