Marketing Intern - Summer - College Credit Only at Dallas Wings | Arlington, TX

Dallas Wings

Marketing Intern - Summer - College Credit Only

Arlington, TX (On-site)

Salary Not AvailableIntern/New GradInternship

Posted 5 months ago

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Job Summary

This internship involves observing and practicing integrated sports marketing, fan engagement, and event promotion for the Dallas Wings. It includes campaign planning for games and events, website content updates, inventory support, and cross-functional collaboration. The role requires non-traditional hours and university enrollment, with benefits including academic credit, enhanced project management skills, and hands-on exposure to sports operations.

Job Description

Responsibilities

Observe and practice integrated sports marketing, fan engagement initiatives, and event promotion across the Dallas Wings organization.
Marketing campaign planning and execution for Dallas Wings home games and special events.
Assist with marketing campaign planning tied to ticket sales and theme nights.
Assist with updating, maintaining, and optimizing website content in WordPress.
Support inventory management of official Dallas Wings giveaways, supplies, and signage.
Shadow team members to understand how marketing supports revenue generation and fan engagement.
Observe and collaborate with multiple Dallas Wings departments on cross-functional projects.

Dallas Wings

The Dallas Wings are a professional basketball team based in Arlington, Texas, playing in the Western Conference in the Women's National Basketball Association (WNBA). The team was founded in Detroit, Michigan before the 1998 WNBA season began; the team moved to Tulsa, Oklahoma before the 2010 season; then moved to Dallas prior to the start of the 2016 season. The Dallas Wings play home games at the College Park Center on the University of Texas at Arlington campus.

Founded in 1998

Arlington, Texas, USA

101 employees (29 in marketing)

dallaswings.com