Responsibilities

• Social Media Content Creation - Support Richardson's Marketing Specialist in creating original social media content across Instagram, Facebook, LinkedIn, YouTube, and TikTok.
• Assist with filming, photographing, and editing still and video content for social media, from concept through final delivery.
• Contribute ideas for content that connects with Richardson's audiences in an authentic and engaging way.
• Stay current on social media trends, platform features, and emerging formats, and bring relevant ideas to the team.
• Copywriting & Content Support - Write captions, social copy, and short-form content that reflects Richardson's brand voice.
• Support the Marketing Specialist in maintaining Richardson's social media content calendar, scheduling posts and ensuring publishing cadence stays on track.
• Assist with content organization and asset management to support the broader team’s workflow.
• Brand Marketing Support - Support the production of campaign and brand content, assisting with model procurement, shoot logistics, on-site content capture, and asset organization.
• Contribute to brand marketing initiatives as needed, supporting campaign execution, asset coordination, and creative projects across the team.
• Participate in team meetings, campaign reviews, and creative discussions, bringing a fresh perspective and a willingness to engage.

Requirements

• Currently enrolled in an undergraduate degree program in Marketing, Communications, Journalism, Media Studies, or a related field.
• Genuine interest in brand marketing, social media, and content creation.
• Familiarity with Instagram, TikTok, LinkedIn, Facebook, and YouTube as a content consumer and creator.
• Basic proficiency with photography, videography, or video editing.
• Strong written communication skills with an instinct for tone and voice.
• Organized, detail-oriented, and able to manage multiple tasks simultaneously.
• Collaborative mindset with a willingness to take direction and contribute ideas.

Preferred

• Experience creating content for a brand, student organization, or personal social media account with a defined audience.
• Familiarity with image or video editing tools such as Adobe Premiere, CapCut, Lightroom, etc.
• A love for sports, the outdoors, headwear, and the communities Richardson serves.