Own the social content lifecycle, from production to scheduling, engagement, and analytics, while also supporting events, partnerships, and local-brand presence across multiple channels.

• Responsibilities: Schedule social media content (Instagram, TikTok, Facebook, LinkedIn) using approved scheduling tools
• Responsibilities: Capture in-clinic photo and video content of services, treatment rooms, products, and team
• Responsibilities: Draft social captions and email copy from leadership-provided talking points and the existing 90-day content calendar

• Responsibilities: Assemble email newsletters in our email platform from pre-approved content
• Responsibilities: Maintain content asset library (photos, videos, graphics) with proper organization and tagging
• Responsibilities: Respond to DMs, comments, and messages using approved scripts and FAQs

• Responsibilities: Escalate clinical questions, complaints, or PHI-adjacent inquiries to leadership immediately
• Responsibilities: Monitor brand mentions and tags
• Responsibilities: Post weekly Google Business Profile updates across all locations

• Responsibilities: Respond to Google, Yelp, and Facebook reviews using approved templates within 24 hours
• Responsibilities: Monitor and update local citations and directory listings
• Responsibilities: Pull weekly social, email, GBP, and website analytics

• Responsibilities: Build a simple weekly dashboard showing KPIs: follower growth, engagement, reach, GBP views, lead form fills, and booked consults
• Responsibilities: Surface trends and recommendations for leadership review
• Responsibilities: Research and build prospect lists for potential gym, corporate wellness, Chamber, and community partners

• Responsibilities: Draft outreach emails and follow-up sequences using leadership-approved templates
• Responsibilities: Coordinate logistics for events, pop-ups, and partner activations
• Responsibilities: Track partnership pipeline in CRM or shared tracker

• Responsibilities: Support NPOC\'s presence at Chamber events, wellness fairs, and community partnerships
• Responsibilities: Order marketing collateral and swag? (Note: included as per content)

• Responsibilities: Escalate clinical questions, complaints, or PHI-adjacent inquiries to leadership immediately