Responsibilities

• Learn about the planning and execution of marketing strategies that enhance the company’s brand image, market share growth and customer experience.
• Understand how the company’s brand marketing effectively conveys our distinct value proposition.
• Assist with targeted digital marketing campaigns which reach potential customers in new and impactful ways
• Create content which guides complex customer decisions and supports our differentiated business model
• Assist in the development, design, coordination and delivery of impactful and valuable customer education experiences/events
• Observe our company’s brand health through market research, learn how to initiate or modify programs to ensure market-leading relevance among our competitive set.
• Aid in researching customer experience and customer segmentation to optimize content marketing programs.
• Assist with product advertising incorporating print, broadcast, out-of-home and digital media including paid search, paid social and digital display.
• Observe the development of use case scenarios, planning and execution of usability testing to be leveraged in the design of interactive prototypes.
• Travel Time

Requirements

• Currently pursuing a bachelor’s or master's degree in Marketing, Business or a related field
• Minimum of 3.0 GPA on a 4.0 scale
• Demonstrated leadership abilities
• Effective communication and interpersonal skills (both written and verbal)
• Strong desire to pursue a career involving sales, marketing and territory management
• Available for a 12-week internship during the summer

Benefits

• Qualified interns will receive a competitive hourly wage and $500 sign-on bonus
• Relocation assistance is available for those who qualify