Marketing Intern, Academic Segment

South San Francisco, CA (On-site)

Salary Not AvailableIntern/New GradFull time

Posted 2 weeks ago

Job Summary

Own academic campaigns from concept through launch, coordinating strategy, asset delivery, and cross functional execution across Design, Content, Brand, Social, and Events, while building and optimizing digital programs for the academic audience and coordinating on-site presence at conferences.

Lead campaign planning and launch across channels.
Align messaging with Academic Marketing and partnerships to ensure a cohesive narrative.
Manage assets, timelines, and calendars across multiple workstreams and partners.

Job Description

Responsibilities

Academic campaign & new initiative launch
Help plan and execute the launch campaign for a new academic campaign, from concept refinement through channel rollout.
Support the academic audience strategy , messaging, segmentation, and journey , in partnership with the Academic Marketing team.
Own day-to-day coordination of campaign programming: timelines, asset trackers, briefs, and launch checklists.
Programming & digital execution
Build and manage campaign programming across digital channels (email, web, paid/programmatic, marketing automation) targeting the academic audience.
Partner with Digital to launch, monitor, and optimize academic-audience campaigns; report out on performance and make recommendations using data.
Keep campaign assets, landing pages, and program calendars organized and on schedule across every workstream.
Cross-functional partnership
Work with Design to brief, review, and finalize campaign creative assets.

Requirements

Currently pursuing an undergraduate or graduate degree, with a life sciences background or closely adjacent field (biology, biochemistry, biotech, bioengineering, neuroscience, etc.) , OR a marketing/communications/business degree paired with genuine fluency in or curiosity about life science / academic research audiences.
A marketer's mindset: curious about audience, messaging, and what actually makes a campaign land , you can translate scientific credibility into a compelling story.
Strong written and verbal communication skills; comfortable briefing creative and presenting ideas to stakeholders.
Highly organized and detail-oriented, with the ability to juggle several concurrent workstreams and partners.
Genuine interest in social platforms, content trends, and brand storytelling; campus, lab, or academic community experience is a strong plus.
Familiarity with marketing tools a plus (e.g., email/marketing automation platforms, CMS, analytics dashboards, Canva/Adobe Creative Suite).
Based in, or able to relocate to, the San Francisco Bay Area and available to work on-site.

Preferred

campus, lab, or academic community experience is a strong plus.

Twist Bioscience

2.9 Glassdoor

Twist Bioscience is a synthetic biology company based in South San Francisco, California. The company has developed a proprietary silicon-based manufacturing process for the production of synthetic DNA. Twist Bioscience serves Life Science researchers who are changing the world for the better. Coming from diverse fields of medicine, agriculture, and industrial chemicals, scientists use our synthetic genes, oligo pools, biopharma services, and NGS target enrichment to better lives and improve the sustainability of the planet. Twist Bioscience is uniquely positioned to help accelerate these efforts by providing precision at a scale that is otherwise unavailable. Our technology overcomes inefficiencies and enables cost-effective, rapid, precise, high-throughput DNA synthesis and sequencing. We offer both the quality and quantity researchers need now to rapidly realize opportunities ahead. Twitter @TwistBioscienceFacebook facebook.com/TwistBioscienceYouTube youtube.com/TwistBioscience#WeMakeDNA

Founded in 2013

South San Francisco, California, USA

1.2K employees (42 in marketing)

www.twistbioscience.com

47% recommend to a friend

64% CEO approval