Responsibilities

• Develop and implement marketing strategies and campaigns for Digital Healthcare, Consumer Electronics, Industrial Electronics, and Semiconductor manufacturing market growth.
• Analyze market trends and competitor activities to identify opportunities.
• Collaborate with cross-functional teams to ensure cohesive marketing efforts.
• Manage budgets and allocate resources effectively.
• Monitor and report on the performance of marketing initiatives.
• Optimize campaigns based on data-driven insights.
• Maintain strong relationships with external partners and stakeholders.
• Ensure brand consistency across all marketing channels.
• Drive trade shows, seminars, and webinars from a strategic and technical point of view, from obtaining a budget to execution.
• Create messaging, decide the right content (presentations, demos, or both), and develop promotion and follow-up plans.

Requirements

• Bachelor’s degree in electrical/Electronics/ Computer Science, preferably with additional qualification in Marketing
• Minimum of 10 years of experience in technical marketing and campaign management for electronics hardware and/or software products.
• Proven experience in managing marketing campaigns and initiatives.
• Strong analytical skills and ability to interpret data.
• Excellent communication and interpersonal skills.
• Proficiency in marketing software and tools.
• Creative thinking and problem-solving abilities.
• Ability to work independently and as part of a team.

Preferred

• Preferable with additional qualification in Marketing

Benefits

• Medical, dental and vision
• Health Savings Account
• Health Care and Dependent Care Flexible Spending Accounts
• Life, Accident, Disability insurance
• Business Travel Accident and Business Travel Health
• 401(k) Plan
• Flexible Time Off, Paid Holidays
• Discounts, Perks
• Tuition Reimbursement