Marketing Graphic Designer

Boulder, CO (Hybrid)

$65K/yr – $85K/yrMid Level4+ years expFull time

Posted 2 months ago

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Job Summary

Own the design system and visual identity for a fast-paced B2B SaaS, delivering scalable assets, maintaining brand guidelines, and guiding cross‑team collaboration to improve creative efficiency.

  • Design Systems & Templates: Build and maintain reusable design templates and assets for website, social, and sales collateral.
  • Brand Governance: Ensure brand consistency across product UI and marketing, and evolve guidelines as the company grows.
  • Cross‑Functional Delivery: Prioritize and manage multiple creative projects with stakeholders, and identify tooling or process improvements to streamline requests.

Job Description

Own the design system and visual identity for a fast-paced B2B SaaS, delivering scalable assets, maintaining brand guidelines, and guiding cross‑team collaboration to improve creative efficiency.

  • Design Systems & Templates: Build and maintain reusable design templates and assets for website, social, and sales collateral.
  • Brand Governance: Ensure brand consistency across product UI and marketing, and evolve guidelines as the company grows.
  • Cross‑Functional Delivery: Prioritize and manage multiple creative projects with stakeholders, and identify tooling or process improvements to streamline requests.

Responsibilities

  • Create marketing design assets across our website, social media channels, brand assets, and sales collateral.
  • Build and maintain a bank of reusable design templates to enable rapid-scale production across Sales, Customer Success, and other internal teams.
  • Collaborate with the Product Design team to ensure brand consistency between our marketing presence and the product UI.
  • Serve as the maintainer of our marketing brand guidelines, evolving them as the company grows.
  • Manage multiple creative projects simultaneously, prioritizing based on urgency, campaign impact, and operational needs.
  • Audit existing marketing materials for alignment with current guidelines and identify areas for visual improvement or modernization.
  • Identify recurring design needs and suggest process or tooling improvements to make the creative request workflow more efficient.
  • Communicate clearly and proactively with internal stakeholders on project status, creative direction, and design logic.

Requirements

  • 2-4 years of experience in a graphic design or visual design role within a B2B SaaS environment or a fast-paced creative agency.
  • Bachelor’s degree in Graphic Design, Fine Arts, Marketing, or a related field—or equivalent work experience. We care more about your portfolio and your ability to do the job than a four-year degree. Please include a link to your portfolio in your application.
  • Ability and willingness to collaborate in-person an average of two days per week in Boulder office.
  • Demonstrated ability to create cohesive brand identities across digital platforms (Web, Social, PDF, and Digital Ads).

Preferred

  • Prior experience designing for social media management tools, marketing tech, or AI-powered products where complex data needs to be visualized simply.
  • Experience building and documenting brand guidelines and component-based design templates (e.g., in Figma, Canva, or Adobe Suite).
  • Hands-on experience using AI-powered tools to improve day-to-day creative efficiency and production.
  • A solution-oriented mindset that looks for ways to reduce friction for other teams through "self-serve" design assets.

Benefits

  • Our product is making the world a better place—you will make an impact.
  • Hybrid working with in-person collaboration in Boulder, CO—dogs welcome (our in-house happy hours are always fun).
  • Twice yearly off-sites to enjoy time together as a team.
  • Flex PTO plan, generous holidays and off-week between Christmas and New Years.
  • Multiple healthcare options, including plans with FSA and HSA
  • Matching traditional and Roth 401k—immediately vested
  • Family and paternity leave
  • Life Insurance
Respondology logo

Respondology

3.8 Glassdoor

Respondology is the AI-powered social engagement platform that modernizes how social marketers moderate, listen to, and respond to comments at scale.The world’s top brands rely on Respondology to transform comment sections into community, commerce, and competitive intelligence. Fast to deploy and easy to use, our customers engage with over 2 billion collective followers every month.

Founded in 2008
Boulder, Colorado, USA
78 employees (19 in marketing)
67% recommend to a friend

Traffic Signals

Monthly Visitors
16.8K
Monthly Google Ads Budget
$9.3K
Traffic Source Mix
Search
30.3%
Direct
53.2%
Referral
6.3%
Social
8.9%
Paid
1.2%

Headcount Trend

Current headcount: ~78

Marketing Team

Marketing Team Size
18 (23% of company)
Median Career Experience
8 years
Median Tenure
3.3 years
Marketing Roles Posted (Last 30 Days)
2

Funding

Total Funding
$16M
Last Raise
$5M
Series A, 11 months ago

Funding History

  • Apr 2025
    Series A • $5M
  • Apr 2023
    Series A • $11M
  • Apr 2023
    Debt Financing

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