Responsibilities

• Coordinate the development and execution of creative assets for concerts, sporting events, family shows, venue initiatives, sponsorships, and community events across Enmarket Arena, Johnny Mercer Theatre, and VyStar Pavilion, including digital, print, social, video, and environmental graphics.
• Create engaging content for social media platforms, including graphics, photography, videography, video editing, copywriting, and short-form content designed to increase audience engagement, brand awareness, and ticket sales.
• Contribute to the management of venue social media channels through content planning, scheduling, publishing, community management, audience engagement, and real-time event coverage.
• Assist in the conceptualization and production of creative campaigns, fan experiences, artist gifting programs, influencer activations, and other unique content opportunities that enhance the guest experience and generate earned media.
• Collaborate with internal departments, promoters, artists, agents, sponsors, and media partners to develop and execute marketing and creative strategies that support event and venue objectives.
• Design and maintain venue branding materials, marketing collateral, advertising creative, sponsorship mockups, presentations, sales materials, signage, email templates, and digital assets while ensuring brand consistency across all platforms.
• Assist in the planning and execution of event marketing campaigns, including advertising strategy, media planning, promotional activations, publicity efforts, grassroots marketing, and ticket sales initiatives.
• Create and manage email marketing campaigns, website content updates, and digital communications to support event announcements, pre-sales, promotions, and venue messaging.
• Participate in creative planning and brainstorming sessions to develop content calendars, campaign concepts, promotional strategies, and innovative marketing initiatives.
• Provide on-site support for events, including content capture, media relations assistance, sponsor activation implementation, artist hospitality support, and promotional execution.