MARKETING & EXPERIENCE DIRECTOR

San Francisco, CA (Remote)

$125K/yr – $135K/yrDirector/Executive5+ years expFull time

Posted 10 hrs ago

Job Summary

Own and elevate the brand and guest experience across locations, leading marketing materials, client partnerships, and activation programs while collaborating with Image + Style.

  • Own retail look, brand management, communications, and food & beverage experiences
  • Create client-facing materials and supervise on-site activations
  • Lead activation efforts and partner with field teams to drive satisfaction and revenue

Job Description

Responsibilities

  • Implement and uphold programming standards, marketing storytelling, and small business partnerships, while coordinating a consistent employee experience across multiple sites
  • Own retail look, brand management, communications, and food & beverage experiences — maintaining Bon Appétit's standard of excellence and accuracy at every location
  • Create and collaborate on client-facing materials, including decks, lookbooks, and guides
  • Partner creatively with the Image + Style team to design experiences that boost satisfaction, participation, and revenue
  • Use our activation toolkit to lead most efforts, and manage small-scale design projects with our design team for account-specific needs
  • Support field teams on-site for brand activations, client needs, and account openings
  • Proactively recommend fresh, retention-driving customer experience ideas
  • Develop new strategies to promote existing and new locations, enhancing sales and satisfaction
  • Activate our brand internally through people programs and externally through signature customer experience initiatives (WOWS)

Requirements

  • 5+ years of marketing, communications, or PR experience — agency-side or in-house within restaurants or foodservice
  • A genuine passion for food and hospitality, with a foundational knowledge of culinary trends and an interest in sustainability
  • BA/BS in Marketing, Communications, Public Relations, or Journalism preferred
  • Proficiency in Microsoft Office, Photoshop, Adobe Acrobat, Canva, and WordPress; design process experience is a plus
  • Excellent writing skills, with sharp grammar and attention to detail
  • A highly organized, self-motivated professional who thrives with minimal supervision and delivers excellence independently
  • Outstanding interpersonal and public speaking skills, with confidence engaging directly with clients

Preferred

  • design process experience is a plus

Benefits

  • Medical
  • Dental
  • Vision
  • Life Insurance/ AD
  • Disability Insurance
  • Retirement Plan
  • Paid Time Off
  • Holiday Time Off (varies by site/state)
  • Associate Shopping Program
  • Health and Wellness Programs
Bon Appétit Management Company logo

Bon Appétit Management Company

3.5 Glassdoor

Bon Appétit Management Company (www.bamco.com) is an on-site restaurant company offering full food-service management to corporations, universities, and specialty venues. Based in Redwood City, CA, Bon Appétit has more than 1,000 cafés in 33 states, including ones for Google, Oracle, Emory University, and the Getty Center, as well as public restaurants such as STEM Kitchen & Garden and The Hangar in South San Francisco. Bon Appétit chefs cook from scratch, including their sauces, stocks, and soups. A pioneer in environmentally sound sourcing policies, Bon Appétit has developed programs addressing local purchasing, the overuse of antibiotics, sustainable seafood, the food and climate change connection, humanely raised meat and eggs, and farmworker welfare. We're proud to have received numerous awards for our work, from organizations including the International Association of Culinary Professionals, the James Beard Foundation, Chefs Collaborative, Natural Resources Defense Council, Seafood Choices Alliance, The Humane Society of the United States, and Food Alliance. 

Founded in 1987
Redwood City, California, USA
4.1K employees (80 in marketing)
58% recommend to a friend
64% CEO approval

Salaries

Posted range

$125K/yr – $135K/yr

Taken straight from the job posting.

See all Bon Appétit Management Company salaries

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Current headcount: ~4.2K

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MARKETING & EXPERIENCE DIRECTOR

Bon Appétit Management Company · San Francisco, CA · Remote