Responsibilities

• Lead the planning and execution of trade shows, industry conferences, regional customer events, dealer events, distributor events, and partner activities.
• Develop and manage event plans, schedules, budgets, project timelines, and deliverables from initial concept through post-event follow-up.
• Manage event logistics end-to-end, including booth space, exhibit design, registration, hotels, catering, A/V, shipping, staffing, product demonstrations, and onsite coordination.
• Coordinate with Product Management, Sales, and other internal teams to establish event objectives, product priorities, messaging, demonstrations, and staffing.
• Work with distribution partners and regional sales teams to plan and execute local and regional customer-facing events and ensure a strong partner and customer experience.
• Manage relationships with event organizers, exhibit companies, venues, agencies, and other outside vendors, including vendor negotiations and cost management.
• Coordinate the development and delivery of booth assets, signage, product displays, collateral, branded materials, and event swag, ensuring all materials are on-brand and delivered on time.
• Develop and execute event communications and promotional plans to drive customer attendance and engagement.
• Manage event budgets and expenses to ensure activities are delivered within approved spending.
• Establish success metrics and conduct post-event reviews, including attendance, engagement, lead tracking, ROI, and opportunities for improvement.

Requirements

• 3–6+ years of experience in event marketing, trade shows, or event coordination (B2B preferred)
• Bachelor's degree in Marketing, Communications, or a related field
• Strong organizational and project management skills
• Ability to manage multiple projects and deadlines simultaneously
• Experience coordinating logistics for events or trade shows
• Willingness to travel (up to 35%)
• Strong written communication and verbal skills
• Proven ability to multi-task, set project priorities, establish department/discipline goals and objectives for self and staff
• Computer literacy required; including immediate skills in Microsoft applications (i.e. Excel, Word, PPT, etc.)
• Strong attention to detail