Marketing & Ecommerce Coordinator

Responsibilities

• Plan and maintain the email marketing calendar for assigned brands, aligning each send with product releases, events, and promotions
• Draft email and event copy, build campaigns in Klaviyo, create and maintain list segments, and route previews to the team for review and approval before sending
• Maintain online store product listings in Commerce7 and coordinate the ecommerce promotions calendar, including the website updates that accompany each promotion
• Maintain brand websites in WordPress, including product pages, event listings, and content updates
• Serve as the first point of contact for marketing requests from internal teams and outside parties (e.g., event sponsorships, donation requests, partnership proposals); log and triage each request, respond to routine requests within established guidelines, and route the rest to the appropriate decision-maker
• Create collateral materials such as flyers and signage using Canva, Adobe, or similar tools, and order and track print materials
• Support photo shoots, events, and team days on-site as scheduled
• Additional duties as assigned

Requirements

• No specific degree required; an equivalent combination of education and experience will be considered
• Design experience using Canva, Adobe, or similar tools, demonstrated through work samples
• Experience with an email marketing platform such as Klaviyo, Mailchimp, or HubSpot, including list segmentation
• Preferred: Experience with Adobe Illustrator and InDesign
• Experience with WordPress
• Experience with Commerce7 or another ecommerce platform
• Experience using AI tools in marketing work
• Wine, hospitality, or beverage industry experience
• Must possess a sense of urgency and positivity while being a team player
• Must have the ability to multitask and complete duties, tasks, and projects despite interruptions

Preferred

• Experience with Adobe Illustrator and InDesign
• Experience with WordPress
• Experience with Commerce7 or another ecommerce platform
• Experience using AI tools in marketing work

Benefits

• Healthcare benefits
• Opportunities for training and professional development
• 50% discount on most wines in the WCWC portfolio
• Free monthly wine allocation depending on tenure
• A great team to work with in a beautiful environment ...and more!