Marketing Director

Philadelphia, PA (On-site)

Salary Not AvailableSenior LevelFull time

Posted 3 months ago

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Job Summary

Drive marketing leadership, team development, and a scalable referral engine across territories for Visiting Angels in Greater Philadelphia.

  • Own end-to-end marketing leadership, hiring and developing staff as the department expands.
  • Must-have: proven ability to coach teams and build referral partnerships with hospitals and senior communities.
  • Standout: data-driven plans with events, sponsorships, and corporate partnerships across markets.

Job Description

Responsibilities

  • Lead & Grow the Marketing Team
  • Supervise, mentor, and support all marketers across territories
  • Hire, onboard, and develop new marketing staff as the department expands
  • Provide coaching, performance feedback, and strategic direction
  • Drive Referral & Client Growth
  • Build and maintain high-value relationships with hospitals, senior communities, physician groups, and other referral partners
  • Create a strong, sustainable referral pipeline across all markets
  • Oversee the development and maintenance of caregiver referral sources
  • Develop & Execute Marketing Strategy
  • Create and execute comprehensive marketing and outreach plans

Requirements

  • ALL APPLICANTS MUST BE ABLE TO PROVIDE PROOF OF VACCINATION.
  • Extensive experience in community relations, outreach, or healthcare marketing
  • Proven ability to lead, coach, and supervise a marketing team
  • Excellent presentation, relationship-building, and public speaking skills
  • Strong organizational ability with a positive, flexible, and resilient mindset
  • High ethical standards and professionalism
  • Candidates from other industries are welcome to apply (e.g. Solar Panel sales)

Preferred

  • Deep marketing experience with Hospitals and rehabs (such as Skilled Homecare, Hospice)
  • Deep continuity (not job hopping)

Benefits

  • Competitive salary, commensurate with experience
  • Generous PTO
  • Lucrative quarterly bonus structure
  • Flexible Savings Plan
  • Leadership role with autonomy and organizational impact
Visiting Angels Greater Philadelphia logo

Visiting Angels Greater Philadelphia

Visiting Angels of Greater PhiladelphiaWith offices in Jenkintown, Chadds Ford, Havertown, Horsham, Philadelphia, and Audubon, Visiting Angels has been a trusted name in home care for seniors and their families across the Greater Philadelphia region.We provide compassionate, personalized in-home care that allows seniors to age safely, comfortably, and with dignity in the place they call home. Our services include companion care, personal care, dementia and Alzheimer’s support, transitional care, respite care, and veterans care. Whether families need just a few hours a week or 24/7 support, we tailor every care plan to fit the unique needs of each client.What sets us apart is our dedicated team of caregivers, who go above and beyond to treat each client like family. We are proud to be a part of the communities we serve and are committed to making every day brighter for local seniors and their loved ones.💙 Our Mission: To provide peace of mind, dignity, and quality of life for seniors through compassionate care at home.📍 Serving families throughout Greater Philadelphia from our six local offices.

Founded in 2004
Jenkintown, Pennsylvania, USA
19 employees (1 in marketing)

Traffic Signals

Monthly Visitors
238.8K
Traffic Source Mix
Search
57%
Direct
35.2%
Referral
5.7%
Social
1.2%
Paid
0.9%

Headcount Trend

Current headcount: ~19

Marketing Team

Marketing Team Size
1 (5% of company)