Marketing Director

Los Angeles, CA (On-site)

$140K/yr – $205K/yrSenior Level15+ years expFull time

Posted 2 hrs ago

Job Summary

Own the strategy and execution of Perkins&Will's Southern California marketing program, shaping pursuit strategy, content, budget, and team development across branding, communications, and business development. Manage proposals, marketing metrics, and external outreach to strengthen the firm’s market position.

  • Oversee proposals, RFQ/RFP development, and pursuit deadlines.
  • Lead marketing analytics, reporting, and external communications.

Job Description

Responsibilities

  • Collaborates with Studio MOD and Practice leadership to create a responsive, innovative, competitive strategic marketing program.
  • Oversight of the marketing budget, resources, and staff with an emphasis on developing a marketing culture that supports staff growth and retention, business promotion, sales value, and effective networking.
  • Works closely with Pursuit Champions and Practice Leaders to determine market strategy on proposals and presentations; Be hands-on in planning, strategy, and outcome of proposals. Engage in shortlist interview preparation to drive strategy.
  • Directs the strategy and development of content tailored to RFQ and RFP responses, overseeing the project pursuit process and schedule to ensure the team is meeting pursuit deadlines.
  • Maintains and provides support to staff on marketing information systems, including HUB Pipeline, Pipeline Health, and other studio and firmwide reports.
  • Work closely with Practice Leaders to develop comprehensive research for marketing and business development activities.
  • Oversee the development and distribution of collateral marketing materials.
  • Working closely with the Regional Communications Specialist, direct the social media and public relations initiatives to maximize our external brand identity in alignment with the studio’s culture and values.
  • Oversees marketing metrics including sales reports for marketing and competitor analysis.
  • Track leads and responses and communicate key follow-up items to relevant leadership.

Requirements

  • Years of Requisite Experience: 15+ years
  • Proficiency in Microsoft Office and Adobe InDesign required. Familiarity with Illustrator and PhotoShop preferred. Presentation Tools (Adobe Suite/Affinity, InDesign, Photoshop, Illustrator, etc.)
  • Deltek
  • Bachelor’s degree in marketing or related field required.

Preferred

  • LEED GA (preferred not required)

Benefits

  • Medical, dental, and vision insurance
  • Wellness programs and mental health support
  • Short- and long-term disability (STD/LTD)
  • Life insurance
  • 401(k) retirement plan
  • Paid time off (PTO)
  • A professional development stipend and dedicated time for continuing education
  • Performance-based bonuses
  • Engaging studio initiatives and events
  • Active firmwide affinity groups and leadership development opportunities
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Perkins&Will

4.0 Glassdoor

Since 1935, we’ve believed that design has the power to make the world a better, more beautiful place. That’s why clients and community members on nearly every continent partner with us to design healthy, happy places in which to live, learn, work, play, and heal. We’re passionate about Living Design, a philosophy that guides our work and emphasizes poetics and beauty; conceptual clarity; research and innovation; technology and tectonics; community and inclusion; resilience and regeneration; and health and well-being. Our team of over 2,500 professionals in 30 studios worldwide provides interdisciplinary services in architecture, interior design, branded environments, urban design, landscape architecture, and more. Our partners include Schmidt Hammer Lassen Architects; Portland; Nelson\Nygaard; and Pierre-Yves Rochon (PYR). We’re also part of the Sidara Collaborative, a global network of leading designers, engineers, planners, and consultants.

Founded in 1935
Chicago, Illinois, USA
2.9K employees (1,632 in marketing)
80% recommend to a friend
92% CEO approval

Salaries

Posted range

$140K/yr – $205K/yr

Taken straight from the job posting.

See all Perkins&Will salaries

Marketing Team

Marketing Team Size
137 (5% of company)
Median Tenure
17.3 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
169.8K
Traffic Source Mix
Search
43.3%
Direct
47.7%
Referral
6%
Social
2.1%
Paid
0.8%

Headcount Trend

Current headcount: ~2.9K

Recent News

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Marketing Director

Perkins&Will · Los Angeles, CA · On-site