Marketing Director-Long Term Care at Webster at Focused Post Acute Care Partners | Webster, TX

Focused Post Acute Care Partners

Marketing Director-Long Term Care at Webster

Webster, TX (Unknown)

Salary Not AvailableDirector/Executive

Posted 5 weeks ago

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Job Summary

Own hospice referral development and territory growth with education, compliance, and partner alignment to drive admissions.

Territory planning and market assessments to hit budget and grow referrals.
Educate accounts with in-services, nurture relationships with physicians, DONs, and care teams.
Ensure compliant admissions, track cost-effectiveness, and maintain high quality customer service.

Job Description

Responsibilities

Generate appropriate referrals.
Meet growth and development targets and actively establish and maintain market acceptance.
Marketing with patient care team is encouraged. Build the team to be used as a selling point.
Maintain standards of high-quality customer service and show respect to all customers, both internal and external.
Establish and maintain professional relationships with key physicians, nursing home administrators DON's, hospital personnel, etc.
Continuously conduct market assessments and develop a comprehensive marketing plan designed to meet budgetary projections.
Employ marketing and promotional initiatives as directed.
Monitor and report cost-effectiveness of marketing efforts.
Provide educational in-services to accounts on a regular basis. Become a resource for the customer and the community.
Effectively implement a territory management system. Strategically re-assess the territory on an on-going basis and adjust plans and actions accordingly.
Identify opportunities for additional or improved services to address unmet customer needs.
Convey information regarding referral sources and how they want to be communicated with to the team.
Admissions should always be appropriate for hospice care, and informed consent must be obtained.
Present thorough, detailed, and individualized reports to DON/Staff after an admission.
Participate in evening/weekend call for admissions as required, in a competent and responsive manner.
Assure for compliance with local, state, and federal laws, Medicare regulations, and established personnel policies and procedures.

Requirements

Professional sales experience, preferably in the health care industry.
Demonstrate a history of positive sales results.
Valid driver's license with the maintenance of a good driving record and an automobile that is insured in accordance with state.
Self-directed with the ability to work with little supervision.
Must be computer literate (MS Office); compliance with accepted professional standards and practices.
Good communication, negotiation, and public relations skills.

Preferred

Bachelor's Degree of Business Administration or nursing, or equivalent experience and knowledge preferred.

Focused Post Acute Care Partners

Focused Post-Acute Care Partners (FPACP) is more than just a company of nursing homes. Our focus is partnering with our skilled team members, residents and their family members to determine the most appropriate care based on the residents’ ever- changing needs. Skilled nursing and long-term care remain central to our care mission, however, we also provide inpatient and outpatient short-term rehabilitation, post-acute short-term rehabilitation and post-operative recovery. We partner with highly trained and skilled professionals to consistently achieve the clinical goals of each resident. A number of our communites have developed an expertise in delivering Alzheimer's and dementia care and our staff maintain training and education to stay updated on the latest care strategies. Focused Care develops care approaches that treat the individual, recognizing our health is as unique as our DNA. We are here to improve health, offer compassion, listen and guarantee your Focused Care experience is meaningful. We are continuing to build a team comprised of health care professionals and resident care providers who share our mission and believe our mantra: It takes a minute to change a life. That is why the Focused Care model first and foremost promotes the expectation of excellence in the provision of health care services targeted to the individual and personalized needs of our residents. Our team members’ mission is not only to enhance the health outcomes of patients but also to make their Focused Care experience meaningful. Focused Care communities provide Alzheimer’s and dementia care, inpatient and outpatient rehabilitation, and on-site physicians to ensure all facets of care are addressed by trained health care professionals compassionately and effectively evaluating and caring for each person. At the end of the day, with all of the advances in medicine and medical technology, it comes down to people taking care of people.

Founded in 2017

Fort Worth, Texas, USA

349 employees

www.fpacp.com