Responsibilities

• Owning strategic marketing leadership for Albuquerque Little Theatre.
• Develop and maintain ALT's annual Marketing Plan and Master Marketing Calendar.
• Create comprehensive marketing timelines for every production, education program, fundraiser, rental, and organizational initiative.
• Establish measurable goals, deadlines, budgets, and performance benchmarks.
• Evaluate campaign performance and continuously refine marketing strategies based on analytics and organizational objectives.
• Lead seasonal marketing planning and audience development initiatives.
• Present marketing reports and recommendations to executive leadership and the Board of Directors.
• Develop, execute, and manage integrated marketing campaigns for all of Albuquerque Little Theatre.
• Maintain consistency across all organizational communications.
• Develop and maintain brand standards while protecting Albuquerque Little Theatre’s reputation within the community.

Requirements

• Bachelor's degree in Marketing, Communications, Public Relations, Arts Administration, Business, Journalism, or related field (or equivalent experience)
• Three or more years of progressively responsible marketing experience
• Demonstrated success leading marketing campaigns
• Outstanding written and verbal communication skills
• Strong organizational and project management abilities
• Experience managing multiple deadlines simultaneously

Preferred

• Experience in nonprofit arts marketing
• Theatre or performing arts experience
• Adobe Creative Suite proficiency
• Canva proficiency
• WordPress experience
• CRM or ticketing software (AudienceView) experience
• Photography or videography experience

Benefits

• Competitive salary
• Paid vacation and holidays
• Complimentary tickets to ALT productions
• Creative, collaborative work environment
• Opportunity to shape the future of one of New Mexico's most respected arts organizations