Marketing Designer

Colchester, VT (Hybrid)

$65K/yr – $89K/yrMid Level3+ years expFull time

Posted 1 month ago

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Job Summary

Own the visual system and demand-gen assets for a B2B SaaS brand in the beverage alcohol space, shaping website UX, collateral, and campaigns to drive pipeline.

  • Growth Infrastructure: Build and maintain scalable visual assets, brand systems, and templates to accelerate multi-channel campaigns.
  • Campaign & Asset Design: Create campaign assets across email, paid media, social, and web that drive click-through and conversion.
  • Brand Execution & Storytelling: Own VIP rebrand rollout across website and materials ensuring consistent application for industry buyers.

Job Description

Responsibilities

  • Own the look and feel of the company website and its UX (use of color, CTA placement, and navigational elements) to drive marketing generated pipeline.
  • Design high-impact sales collateral (sell sheets, one-pagers, battlecards, and pitch decks) that directly enable the sales team to close deals.
  • Create campaign assets across email, paid media, social, and web that drive click-through and conversion
  • Own the visual execution of VIP's rebrand rollout in our marketing materials — including the website — ensuring consistent brand application across all customer-facing touchpoints
  • Partner with demand gen and product marketing to design content that supports every stage of the buyer journey
  • Build and maintain a scalable asset library so the team can move fast without sacrificing quality
  • Translate data and product stories into infographics, presentations, and visual narratives that resonate with beverage alcohol industry buyers
  • Support event and roadshow materials — booth graphics, digital signage, printed collateral — that generate leads in person

Requirements

  • 3+ years of B2B marketing design experience, ideally in SaaS or technology
  • Expert proficiency in Figma, Adobe Creative Suite (Illustrator, Photoshop)
  • Portfolio demonstrating campaign design that drove measurable engagement or conversion
  • Strong understanding of brand systems and the ability to work within and evolve them
  • Experience designing for email, digital ads, social, and print
  • Ability to work fast and iterate based on feedback without losing quality

Preferred

  • Familiarity with HubSpot or marketing automation platforms a plus

Benefits

  • Health Insurance
  • Vision and Dental Expense Reimbursement
  • 401k Match and Employer Contributions
  • Life and Disability Insurance
  • Health Savings and Flexible Spending Accounts
  • Paid Parental Leave
  • On-site Child Care Center (VT)
  • On-site Fitness Center (VT)
  • On-site Health Clinic (VT)
  • Discounted Gym Memberships