Responsibilities

• Collaborate with strategic partners to design and implement Business Banking acquisition marketing campaigns.
• Partner with internal creative teams and agencies to develop creative versions tailored to each program.
• Support campaign delivery across digital, email, awareness, offer-based, and branch promotional channels.
• Help ensure campaigns are executed in alignment with strategy, timelines, budget expectations, and business objectives.
• Maintain a strong control environment by reviewing final creative outputs and executional elements for quality and accuracy.
• Partner with marketing managers to identify opportunities, streamline processes, and support campaign strategy development.
• Contribute to measurement and reporting frameworks that help evaluate campaign performance.
• Optimize direct response marketing campaigns to improve results, create efficiencies, and reduce costs.
• Prioritize the end-to-end customer experience and help ensure flawless execution of campaign details.
• Coordinate with cross-functional partners, including product, marketing strategy, segment, branch, creative, legal, and compliance teams.

Requirements

• 2+ years of experience in email, digital marketing, or related marketing campaign execution.
• Working knowledge of owned, earned, and paid marketing channels.
• Familiarity with paid display, email, website creative, or direct response campaign execution.
• Strong project management, multitasking, and prioritization skills in a fast-paced environment.
• Ability to think strategically while staying hands-on with campaign execution details.
• Strong attention to detail and commitment to quality, accuracy, and control standards.
• Ability to manage multiple initiatives under tight deadlines and shifting priorities.
• Strong relationship-building and negotiation skills with internal and external partners.
• Positive, team-oriented approach with a willingness to adapt to evolving business needs.
• Excellent written and verbal communication skills.

Preferred

• Experience supporting acquisition marketing campaigns in financial services, Business Banking, or a regulated environment.
• Experience working with legal, compliance, creative, product, or marketing strategy partners.
• Familiarity with campaign measurement, reporting, and performance optimization.
• Experience supporting multi-channel campaigns from planning through execution.
• Comfort working with agencies or cross-functional teams to deliver campaign assets and approvals.

Benefits

• comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more.