Marketing Creative Director

Wilkes-Barre, PA (Hybrid)

Salary Not AvailableSenior Level10+ years expFull time

Posted 2 months ago

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Job Summary

Own the end-to-end creative output for B2B marketing, pairing brand for print and digital assets with cross-functional collaboration to ensure cohesive, platform-spanning messaging and content that supports commercial insurance products.

  • Own B2B content supply across print, digital, and video to drive cohesive brand storytelling
  • Lead multimedia production from concept to delivery, including scripting, filming, and editing to support product and sales goals

Job Description

Responsibilities

  • This role sits at the center of the Marketing & Communications team, supporting the development and execution of creative assets for use across print and digital multimedia content. The person in this role will help bring the company’s brand to life for a variety of audiences, partnering closely with product, service, and sales teams to ensure messaging is consistent, fresh, and engaging.
  • It’s a hands-on, collaborative role suited to someone who enjoys working across multiple projects simultaneously.
  • The position supports day-to-day creative needs while also helping direct and connect efforts across the team.
  • This individual will play a key role in shaping how content and creative comes together, ensuring work is cohesive and carries effectively across platforms.
  • Lead the development and execution of B2B marketing plans supporting commercial insurance products and services
  • Oversee creation of assets across print and digital channels, including trade publications, email, social media, and web
  • Direct video and multimedia production from concept through delivery, including scripting, storyboarding, filming, editing, and animation
  • Serve as editor for the quarterly agent/broker newsletter, guiding content and ensuring clear communication
  • Work with internal teams to maintain consistency in messaging, positioning, and creative output
  • Support internal communications, including audio and video content for company meetings and events

Requirements

  • Bachelor’s degree in Graphic Arts, Marketing, Communications, or a related field
  • 10+ years of experience in creative design and marketing, including brand development, multimedia content, and video production in a B2B environment
  • Proficiency in Adobe Creative Suite (Premiere Pro, After Effects, InDesign, Illustrator, Photoshop); web design/HTML knowledge is a plus
  • Working knowledge of Microsoft Office and related tools
  • Portfolio demonstrating design and video work
  • Experience leading projects, managing timelines, and supporting team members
  • Experience working with both internal and external audiences
  • Experience using data to support marketing decisions
  • Strong organizational skills with the ability to manage multiple priorities and deadlines
  • Familiarity with the commercial insurance market preferred, but not required

Nice-to-have

  • web design/HTML knowledge is a plus
  • Familiarity with the commercial insurance market preferred, but not required

Benefits

  • Hybrid schedule: 2 days remote / 3 in‑office
  • Predictable hours (no nights, weekends, or holidays)
  • Competitive pay + generous PTO
  • Medical, dental & vision starting day one
  • 401(k), tuition reimbursement & longevity bonuses
Kaufman Dolowich LLP logo

Kaufman Dolowich LLP

Kaufman Dolowich LLP is a leading national law firm representing clients across a wide range of industries in key practice areas, including labor and employment, directors and officers liability, professional liability, commercial litigation, insurance coverage and litigation, data privacy and cybersecurity, consumer financial services, real estate, general liability, and construction law. Headquartered on Long Island, N.Y., the firm advises national and global clients of all sizes. Kaufman Dolowich is also a seven-time Mansfield Certified law firm, recognized for its commitment to inclusive employment practices.

Founded in 1986
Woodbury, New York, USA
402 employees

Traffic Signals

Monthly Visitors
13.7K
Traffic Source Mix
Search
71.8%
Direct
21.7%
Referral
2.5%

Headcount Trend

Current headcount: ~402

Marketing Team

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