Marketing Coordinator

Attleboro, MA (On-site)

Salary Not AvailableEntry LevelFull time

Posted 2 hrs ago

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Job Summary

Own the YMCA’s marketing presence by managing digital content, social media, and campaigns, while collaborating with program teams to promote new and existing programs. Key workstreams include website content maintenance, social media management, media capture at events, material creation, and asset library upkeep.

Job Description

Responsibilities

  • Update and maintain the YMCA website with current programs, events, schedules, and announcements.
  • Manage all YMCA social media platforms by creating, scheduling, and publishing engaging content.
  • Monitor social media engagement and respond to comments or messages as appropriate.
  • Ensure all digital content reflects the YMCA's mission, brand standards, and marketing goals.
  • Attend YMCA programs, special events, and community activities to capture photos and videos for marketing purposes.
  • Create promotional flyers, brochures, posters, digital graphics, and other marketing materials for program directors.
  • Assist in developing content for newsletters, email campaigns, and promotional communications.
  • Maintain a library of photos and marketing assets for future use.
  • Assist with entering and updating program information, descriptions, schedules, and registration details in Daxko .
  • Work with program directors to ensure marketing materials and online information are accurate and up to date.

Requirements

  • Experience managing social media platforms for a business or nonprofit.
  • Excellent written and verbal communication skills.
  • Strong organizational skills with the ability to manage multiple projects and deadlines.
  • Creative, detail-oriented, and self-motivated.
  • Ability to work occasional evenings or weekends to attend YMCA events.
  • Physical Requirements
  • Ability to sit and work at a computer for extended periods.
  • Ability to travel between YMCA branches and community events.
  • Ability to lift up to 25 pounds and carry marketing materials or equipment as needed.

Preferred

  • Associate's or Bachelor's degree in Marketing , Communications, Graphic Design, Public Relations, or a related field preferred.
  • Experience updating websites (WordPress or similar content management systems preferred).
  • Experience with Daxko or similar membership/program management software is preferred.
  • Photography and basic video editing experience preferred.

Marketing Team

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