Marketing Coordinator

Responsibilities

• Campaign Coordination: Assist in planning, executing, and tracking marketing campaigns across multiple channels, such as social media, email, print, and digital advertising.
• Content Creation: Collaborate with the content team to create and edit marketing materials, including blog posts, social media content, videos, and graphics.
• Event Support: Assist in the planning and execution of events, trade shows, webinars, and other promotional activities. This may involve logistics, promotion, and post-event analysis.
• Data Analysis: Collect and analyze marketing data to measure campaign performance, identify trends, and provide actionable insights to optimize future efforts.
• Market Research: Conduct research on industry trends, customer preferences, and competitive landscape to inform marketing strategies.
• Coordination: Communicate and coordinate with various internal teams, such as sales, design, and product development, to ensure alignment on marketing initiatives.
• Social Media Management: Assist in managing social media accounts, including content scheduling, engagement monitoring, and responding to comments or messages.
• Email Marketing: Support email marketing campaigns by creating, sending, and tracking email communications to target audiences.
• Administrative Tasks: Handle administrative duties such as scheduling meetings and maintaining marketing calendars.
• Marketing Inventory and Fulfillment: Maintain inventory of marketing materials and branded promotional items, including tracking stock levels, placing reorders, and packing and shipping orders to sales representatives, offices, and events.

Requirements

• Strong written and verbal communication skills.
• Proficiency in marketing tools and software, such as email marketing platforms, social media management tools, and analytics tools.
• Basic understanding of digital marketing principles and channels.
• Working understanding of generative AI tools (such as ChatGPT, Claude, or Microsoft Copilot) and how they apply to marketing work. Hands-on experience is preferred.
• Attention to detail and ability to manage multiple tasks in a fast-paced environment.
• Excellent organizational and time management skills.
• Creative thinking and problem-solving abilities.
• Team player with the ability to collaborate across departments.
• Knowledge of graphic design or video editing tools is a plus.
• Any employment proposal is contingent upon satisfactory completion of: Background Check, Reference Check(s), Driving Record (if applicable), Pre-employment Drug and TB Tests

Benefits

• Medical
• Dental
• Vision
• Flexible Savings Account
• 401K
• Voluntary Life Insurance
• Observed Holidays: New Year's Day, Memorial Day, July 4th, Labor Day, Thanksgiving Day, Christmas Day.
• Paid Training
• Paid Time Off
• Sick Time