Responsibilities

• Own day-to-day social media execution across Instagram, TikTok, and Facebook in alignment with brand strategy and campaign priorities
• Be present across all four locations to capture authentic, on-location content — provider moments, behind-the-scenes, treatment captures, and real-time content that reflects what makes each location and community unique
• Shoot, edit, and produce short-form video content (Reels, TikToks) with a strong instinct for what performs organically
• Create and schedule digital assets using Canva and Adobe tools
• Recognize a content moment when it's happening and have the confidence to capture it
• Support Shopify initiatives including product launches, promotions, site updates, and visual merchandising
• Program and support internal promotions and offers within Zenoti or related platforms
• Ensure brand consistency across all digital touchpoints
• Assist with marketing campaigns, launches, and events
• Track and report on performance metrics across social and e-commerce

Requirements

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 1–2 years of professional or internship experience in social media or marketing
• Strong photography and videography skills- you're comfortable with a phone camera and know how to make content feel natural, not produced
• Demonstrated experience creating short-form video content that performs (please include in your portfolio)
• Shopify experience required, including product uploads, site updates, and basic visual merchandising
• Strong Canva proficiency; Adobe Creative Suite experience preferred
• Comfortable working in a fast-paced environment where priorities shift and new ideas come daily
• Highly organized with strong attention to detail
• A genuine interest in medical aesthetics, skincare, or wellness (you understand why trust and authenticity matter in this space)
• Experience with AI tools to support marketing workflows