Marketing Coordinator ( Product)

Irvine, CA (Hybrid)

$20/hr – $22/hrMid Level2+ years expFull time

Posted 2 days ago

Job Summary

Own end-to-end product marketing and cross-functional campaign execution, from briefs to launches, while coordinating GTM calendars, assets, and operational workflows across teams.

  • Drive cross-functional briefs and launches for campaigns and product storytelling
  • Track milestones, Wrike projects, budgets and production logistics to inform planning
  • Collaborate with Marketing, Buying, Creative, E-commerce, Visual and others to ensure on-brand execution

Job Description

Responsibilities

  • Product Marketing
  • Support seasonal and monthly marketing campaigns from brief through execution, coordinating product priorities, campaign objectives, timelines and deliverables across teams.
  • Partner with Marketing, Buying, Creative, E-commerce, Visual and other cross-functional teams to develop product and campaign briefs and ensure alignment on key stories and launches.
  • Support product storytelling and brand partner initiatives, including co-op marketing, asset requests, campaign launches and other product-focused programs.
  • Coordinate campaign assets and execution needs across channels, helping ensure deliverables are accurate, on brand and delivered on time.
  • Assist with photo shoot and flat lay planning, including product samples, shot lists, creative inspiration and production coordination.
  • Help gather campaign performance data and prepare recurring reports and recaps to identify learnings and support future planning.
  • Marketing Operations Support
  • Support the go-to-market (GTM) and monthly marketing calendars by tracking key milestones, deadlines and cross-functional deliverables.
  • Maintain assigned marketing projects in Wrike, track progress and proactively flag risks or timing issues.

Requirements

  • 1–2 years of … experience preferred, ideally in a retail environment
  • High School Diploma required; bachelor’s degree preferred
  • Bachelor’s degree in marketing, Communication, or related field preferred.
  • Previous marketing, product marketing, brand marketing or related experience required.
  • Retail, product or brand marketing experience preferred.
  • Project coordination or marketing operations experience preferred.
  • Corporate retail experience preferred.
  • Proficiency in Microsoft Office required; experience with project management platforms such as Wrike preferred.
  • Adobe Photoshop preferred.

Benefits

  • 401(k) Retirement Plan – Save for your future with our company-sponsored plan
  • Health Coverage – Medical, dental, vision, life, and additional voluntary benefits
  • Employee Discount – In-store and online
  • Discount Programs – Save on travel, events, and more
  • Employee Sample Sales – Major deals on favorite brands
  • Wellness & Social Events – Fitness programs, parties, and team outings
  • Weekly Office Snacks – Stay fueled with stocked treats
Tillys logo

Tillys

3.3 Glassdoor

Tillys is a leading specialty retailer of casual apparel, footwear and accessories for young men, young women, boys and girls with an extensive assortment of iconic global, emerging, and proprietary brands rooted in an active and social lifestyle. Tillys is headquartered in Irvine, California and currently operates 250+ total stores across 33 states.

Founded in 1982
Irvine, California, USA
4.5K employees
51% recommend to a friend
62% CEO approval

Salaries

Posted range

$20/hr – $22/hr

Taken straight from the job posting.

See all Tillys salaries

Marketing Team

Median Career Experience
7 years
Median Tenure
3.8 years
Marketing Roles Posted (Last 30 Days)
3

Traffic Signals

Monthly Visitors
5.9M
Monthly Google Ads Budget
$388.1K
Traffic Source Mix
Search
41.3%
Direct
52.6%
Referral
2.8%
Social
2.5%
Paid
0.7%

Headcount Trend

Current headcount: ~4.5K

Recent News

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Marketing Coordinator ( Product)

Tillys · Irvine, CA · Hybrid