Responsibilities

• Content production: Write and publish most of what we put out: blog posts, landing page copy, email campaigns, social posts, help content, and release announcements. You will use AI tools heavily to draft, and you are responsible for everything that gets published being accurate, on message, and something a church staff member would actually read. Keep the content calendar current and hit the dates.
• Paid advertising: Build and run campaigns across paid search and paid social. Write the ad copy. Brief a designer or vendor when creative is needed. Refresh copy and creative on a schedule so campaigns do not go stale. Watch spend against budget and report cost per click (CPC), cost per acquisition (CPA), and conversion rate.
• Website upkeep and conversion: Make the edits: homepage, feature pages, pricing, comparison pages, demo and trial forms. Run approved tests and report what converts by page and by source. Fix broken links, slow pages, and outdated screenshots. When the product ships something new, the site reflects it within days, not months.
• Customer proof: Generate reviews on a set schedule: ask, follow up, track, report. Produce case studies end to end, from recruiting the church through the interview, the numbers, the write-up, and publication. Keep third-party listings on software directories accurate and current.
• Tools, tracking, and reporting: Administer the analytics tools, ad platforms, and customer relationship management (CRM) integrations. Install tracking pixels and conversion events, then confirm they actually fire. Keep source data clean. Send one recurring report the Director can act on.
• Additional: Support conferences when we attend: registration, shipping, materials, booth hours, and getting leads into the CRM within 48 hours. Coordinate day-to-day with contractors and freelancers on briefs, deadlines, and deliverables, and help compare options when we are choosing a new one.

Requirements

• The ideal candidate has marketing experience at a software company and is comfortable in ad platforms, website editors, and analytics tools.
• Experience with church specific software tools or work within a local church is a plus.
• The ability to manage several projects at once and finish them without reminders is a must.
• Travel: up to 4 per year (conferences).
• This is a Remote position.
• Employees must have a reliable internet connection. Tasks will be performed on a company issued computer, using your personal internet connection.

Preferred

• Experience with church specific software tools or work within a local church is a plus.

Benefits

• Paid Company Holidays.
• 2 weeks of PTO after accrual.
• No Health benefits are offered at this time.
• Monthly internet/phone stipend