Marketing Coordinator

South Bend, IN

Salary Not AvailableMid Level

Posted 2 months ago

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Job Summary

Own external agency management and multi-firm campaigns, ensuring brand consistency and content quality while coordinating with internal SMEs and vendors to scale marketing materials and trade-show presence.

  • Outside-agency ownership: manage relationships and editorial reviews with tight brand controls.
  • Campaign orchestration: plan and oversee multi-party campaigns with internal teams and partners.
  • Content production: ensure accurate, on-brand content across social and editorial outputs.

Job Description

Responsibilities

  • Manage and coordinate relationships with external, industry-specific marketing agencies
  • Coordinate and oversee large-scale marketing campaigns across multiple partner firms
  • Review and approve editorial and marketing content produced by external teams
  • Plan and manage time-sensitive marketing campaigns from conception through execution
  • Connect external agency teams with internal subject-matter experts
  • Maintain consistent brand guidelines and quality standards across all teams and channels
  • Research and evaluate potential new agency partnerships
  • Oversee external website marketing efforts and collaborate with the web development team
  • Manage multi-phase website design and development projects
  • Coordinate SEO strategy review and refinement with external teams

Requirements

  • Fluent in English with strong written and verbal communication skills
  • Ability to write, review, and edit short- and long-form content for professional marketing purposes
  • Creative mindset with the ability to generate new and unique ideas
  • Excellent leadership and team management skills
  • Strong attention to detail and organizational abilities
  • Effective time management skills with the ability to manage multiple priorities
  • Ability to collaborate across diverse teams and departments
  • Proficient in Microsoft Office Suite (Word, Excel, Outlook, etc.)
  • Self-motivated with strong problem-solving capabilities
  • Current knowledge of modern marketing methodologies, particularly for B2B sales models

Preferred

  • Prior experience in a marketing role, preferably at a manufacturer or B2B company
  • Prior experience in team leadership or management
  • Formal marketing education from an accredited institution (degree, certification, or equivalent coursework)
  • Experience as a graphic designer or visual content creator in a corporate setting
  • Proficiency with Adobe Creative Cloud Suite or comparable design software
  • Experience with LinkedIn Ads, Google Ads, or other digital marketing campaign platforms
  • Knowledge of Search Engine Optimization (SEO), keyword strategy, and Generative Engine Optimization (GEO / AI search)
  • Experience with industrial trade shows, including material management and event logistics
  • Proficiency with intermediate or professional-grade photography and videography equipment
Microscreen logo

Microscreen

The Electronic Industry's Trusted Source for Solder Masks, Screens, and Stencils. More than 40 years of experience have contributed to MicroScreen's position as a leading supplier of custom, laser-cut stencils and screens to the electronics industry.

Founded in 1981
South Bend, Indiana, USA
20 employees (3 in marketing)