Marketing Coordinator

Responsibilities

• Assist with the management, monitoring, and optimization of PPC and digital advertising campaigns
• Track campaign performance, lead sources, conversion metrics, and marketing ROI
• Support database marketing, including segmentation, re-engagement, lead nurturing, and targeted campaigns
• Help identify opportunities within our existing database to generate additional business
• Support marketing strategies as Exquisite Properties expands into new markets, helping establish and grow our brand presence in each location
• Assist with agent recruiting campaigns designed to attract talented real estate professionals and support company growth
• Develop digital and social content that communicates our company culture, agent success, training, technology, leadership, and opportunities
• Create and coordinate content for Instagram, Facebook, TikTok, email, and other marketing channels
• Assist agents with personal branding, social media, property marketing, graphics, reels, flyers, and other creative needs
• Collaborate with Sales, Recruiting, Property Management, Leadership, and other departments on marketing initiatives

Requirements

• Experience in marketing, digital marketing, social media, communications, or a related field
• Comfortable working with marketing data, analytics, and campaign reporting
• Knowledge of PPC and digital advertising; hands-on experience is strongly preferred
• Strong creative eye and ability to produce polished, engaging content
• Experience with Canva or similar creative platforms
• Strong understanding of Instagram, Facebook, TikTok, and emerging social trends
• Excellent written communication and attention to detail
• Ability to manage multiple campaigns, departments, and deadlines simultaneously
• Comfortable working in a fast-paced, growth-focused environment
• A self-starter who can take an idea from concept to execution