Marketing Coordinator

Minneapolis, MN (Hybrid)

$23/hr – $25/hrMid Level1+ years expFull time

Posted 57 mins ago

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Job Summary

Own the end-to-end content strategy and production across social media, blogs, email, and websites, coordinating with cross-functional teams to plan, create, publish, and optimize campaigns and editorial calendars.

  • Lead multi-channel content planning and production with the Director and Marketing Manager.
  • Align content initiatives with campaigns and audience insights to improve reach and engagement.

Job Description

Responsibilities

  • Lead the planning, creation, coordination, and execution of content across social media, blogs, email communications, website content, presentations, videos, photography, and other marketing channels.
  • Serve as the department's primary storyteller by identifying meaningful stories that elevate the voices of youth, mentors, families, donors, volunteers, corporate partners, and community members.
  • Recommend creative approaches that strengthen engagement, increase visibility, and enhance the organization's brand.
  • Maintain the department's creative asset library and content archives.
  • Lead the development and maintenance of the organization's editorial and social media content calendar in alignment with priorities established by the Director.
  • Coordinate day-to-day content planning across Programs, Development, Community Engagement & Recruitment, and organizational initiatives.
  • Identify emerging content opportunities, seasonal trends, and timely storytelling moments.
  • Create, publish, monitor, and optimize content across the organization's social media platforms.
  • Monitor audience engagement and platform insights and recommend opportunities to improve content performance.
  • Collaborate with the Director and Audience Engagement & Digital Marketing Manager during campaign planning by contributing creative ideas, audience observations, storytelling opportunities, and content recommendations.

Requirements

  • 1-3 years of experience in marketing, communications, nonprofit, community organization or a related field is preferred; Bachelor’s degree, certifications are valued.
  • 1-3 years of experience in website, email, and social media marketing, with demonstrated success in creating and implementing integrated marketing and communications campaigns and projects is highly preferred.
  • 1-3 years of experience utilizing skills such as storytelling, graphic designing, copywriting, event marketing, photography, videography.
  • Demonstrated ability to independently coordinate multiple content initiatives simultaneously.
  • Strong editorial judgment and storytelling abilities.
  • Ability to contribute creative recommendations that strengthen marketing campaigns.
  • Ability to translate strategic priorities into engaging content.
  • Strong understanding of social media trends and audience engagement.
  • Excellent organizational and project coordination skills.
  • Ability to collaborate effectively across departments.

Preferred

  • Bachelor’s degree, certifications are valued.
  • Proficiency in Spanish is valued.

Benefits

  • We care deeply about our employees and know holistic support is essential for our staff to carry out the BBBS mission. Our generous employment package includes medical, dental, vision and pet insurance, employer-paid long-term disability insurance, and life insurance, Health Savings Account (HSA) or Flexible Spending Account (FSA), paid time off accrual & 13 Paid Holidays, and 403(b) retirement plans with employer match.
  • We recognize the need for flexible scheduling and remote work. Employees are able to work with their supervisors to identify a schedule that works best for both them and the agency.
Big Brothers Big Sisters Twin Cities logo

Big Brothers Big Sisters Twin Cities

We create and support mentoring relationships that ignite the power and promise of youth in the Twin Cities. And, we need caring adults like you to ignite the power and promise of Twin Cities youth. People who see the best in them, who recognize their potential. Learn more about our youth mentoring opportunities in Minneapolis and St. Paul by calling 651-789-2400 or visit bigstwincities.org. #BiggerTogether #DoSomethingBig

Founded in 1920
Minneapolis, Minnesota, USA
111 employees (5 in marketing)

Traffic Signals

Monthly Visitors
6.8K
Monthly Google Ads Budget
$145
Traffic Source Mix
Search
27.3%
Direct
48.3%
Referral
6%
Social
16.9%
Paid
1.4%

Headcount Trend

Current headcount: ~111

Marketing Team

Marketing Team Size
5 (5% of company)
Median Tenure
1.8 years
Marketing Roles Posted (Last 30 Days)
2