Marketing Coordinator

Birmingham, AL (On-site)

$17/hr – $19/hrMid Level3+ years expFull time

Posted 7 weeks ago

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Job Summary

Own multi‑channel hospitality marketing with brand guardianship, content, and partner activation to drive revenue and market share, in tight collaboration with Revenue Management, Finance, and external partners.

  • Growth & Brand Ownership: Lead integrated campaigns, content strategy, and landing pages aligned to hotel priorities.
  • Demand Gen & Partnerships: Shape demand generation, SMR, group leads, and CVB/PR activations with external partners.
  • Measurement & Collaboration: Reconcile plans with finance, report performance, and coordinate with Marriott Digital Services and regional teams.

Job Description

Responsibilities\n
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  • Growth Infrastructure: Develop and execute integrated marketing strategies, plans, and budgets aligned with hotel priorities with the GM.
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  • Demand Generation: Actively participate in demand generation and SMR strategy development.
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  • Revenue & Growth: Support topline revenue growth, RevPAR, and share-of-wallet objectives through targeted marketing initiatives.
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  • Channel & Digital: Manage digital strategy across Marriott.com, third‑party channels, paid media, and local partner platforms.
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  • Brand & Content: Serve as brand guardian; manage content across Marriott.com, OTAs, third‑party and group sites; set overarching messaging strategy.
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  • Content Ops: Manage photography sourcing, distribution, and gallery updates; develop landing pages, Discovery Pages, and enhanced content as applicable.
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  • Guest Communications: Oversee guest communications, including confirmation and pre‑arrival messaging.
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  • Partnerships & PR: Identify incremental opportunities; cultivate relationships; manage PR agency or messaging; execute PR events with Hotel Ops and F&B leadership.
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  • Collaboration: Partner with Revenue Management and Finance; reconcile marketing plans monthly with accruals and forecasts.
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  • Group Lead Gen: Support group lead generation initiatives.
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Ascent Hospitality logo

Ascent Hospitality

At Ascent Hospitality, we’re passionate about creating memorable experiences for both our guests and team members. Our mission is simple yet powerful: to deliver distinguished hospitality through our collection of luxury, upscale, and mid-scale brands. Whether you’re a business traveler or exploring for leisure, Ascent Hospitality ensures each stay is exceptional, with every property offering its own unique personality and charm.As a vertically integrated hotel company, we specialize in the development and management of hotel properties across the U.S. Our portfolio features 33 full-service and select-service hotels, boasting approximately 3,200 rooms strategically located in major leisure, business, and convention markets nationwide.Headquartered in Buford, Georgia, Ascent Hospitality is built on the expertise of our experienced and dedicated team members. Their unmatched knowledge is the cornerstone of our success, ensuring we consistently deliver high standards across a wide range of hospitality services.From limited-service and extended-stay hotels to full-service and boutique properties, our deep expertise spans the full spectrum of hospitality brands. Join us as we continue to innovate, grow, and provide unparalleled service and unforgettable stays.

Buford, Georgia, USA
132 employees (2 in marketing)