Marketing Coordinator

Birmingham, AL (On-site)

$17/hr – $19/hrEntry Level3+ years expFull time

Posted 4 weeks ago

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Job Summary

Own the end‑to‑end hotel marketing engine, balancing brand guardianship with demand generation and revenue alignment across digital, PR, partnerships, and guest communications.

  • Marketing & Digital Strategy: own cross‑channel plans and budget delivery tied to hotel goals.
  • Brand & Content Management: set messaging, manage content ecosystems, and oversee photography and landing pages.
  • Partnerships & Activation: drive incremental opportunities with CVBs, MDS, and external partners while coordinating PR and events.

Job Description

Responsibilities

  • Marketing & Digital Strategy
  • Develop and execute comprehensive marketing strategies, plans, and budgets aligned with hotel business priorities, in partnership with the General Manager
  • Actively participate in demand generation and SMR strategy development
  • Support topline revenue growth, RevPAR, and share‑of‑wallet objectives through targeted marketing initiatives
  • Partner with Revenue Management to develop and execute promotional strategies
  • Reconcile marketing plans monthly with accruals and forecasts in collaboration with the Director of Finance
  • Manage digital strategy across Marriott.com, third‑party channels, paid media, and local partner platforms
  • Support group lead generation initiatives
  • Brand & Content Management
  • Serve as brand guardian to ensure all marketing reflects brand voice, positioning, and standards

Requirements

  • 1–3 years of experience in marketing, digital, communications, or a related field
  • Associate or Bachelor’s degree in Marketing, Public Relations, Business, or related field preferred
  • Hospitality or digital marketing experience preferred but not required
  • PHYSICAL DEMANDS: - Ability to sit, stand, and walk for extended periods - Ability to use vision, hands, and arms for computer‑based and administrative tasks - Ability to lift and carry materials up to 25 pounds occasionally - Ability to operate effectively in mentally demanding and deadline‑driven environments

Benefits

  • Competitive Pay!
  • Benefits - Health, Dental, Vision, Life Insurance, and other supplemental options!
  • 401k with employer MATCH!
  • Paid PTO!
  • Uniforms Provided for most positions!
  • Team Member Hotel Discount Program!
Ascent Hospitality logo

Ascent Hospitality

At Ascent Hospitality, we’re passionate about creating memorable experiences for both our guests and team members. Our mission is simple yet powerful: to deliver distinguished hospitality through our collection of luxury, upscale, and mid-scale brands. Whether you’re a business traveler or exploring for leisure, Ascent Hospitality ensures each stay is exceptional, with every property offering its own unique personality and charm.As a vertically integrated hotel company, we specialize in the development and management of hotel properties across the U.S. Our portfolio features 33 full-service and select-service hotels, boasting approximately 3,200 rooms strategically located in major leisure, business, and convention markets nationwide.Headquartered in Buford, Georgia, Ascent Hospitality is built on the expertise of our experienced and dedicated team members. Their unmatched knowledge is the cornerstone of our success, ensuring we consistently deliver high standards across a wide range of hospitality services.From limited-service and extended-stay hotels to full-service and boutique properties, our deep expertise spans the full spectrum of hospitality brands. Join us as we continue to innovate, grow, and provide unparalleled service and unforgettable stays.

Buford, Georgia, USA
132 employees (2 in marketing)

Traffic Signals

Monthly Visitors
5K
Traffic Source Mix
Search
27.7%
Direct
49.2%
Referral
5.8%
Social
15.7%
Paid
1.5%

Headcount Trend

Current headcount: ~132

Marketing Team

Marketing Team Size
2 (2% of company)
Marketing Roles Posted (Last 30 Days)
1

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