Marketing Coordinator

Responsibilities

• The Marketing Coordinator - Ingredients is the execution and coordination resource for the Ingredients Commercial Strategy team, supporting marketing operations, commercialization, sales enablement, digital content, tradeshows, market insights and performance reporting.
• Reporting to the Marketing Manager, the role converts approved priorities into timely, accurate and on-brand deliverables and maintains disciplined workflows, project visibility, reusable assets and clear handoffs.
• This role is a key enabler of the new Ingredients website and “Good nutrition for life” brand activation. The Marketing Coordinator helps ensure customers encounter current, credible and consistent content; website inquiries reach the right Sales owner quickly; events and campaigns are executed professionally; and Marketing has reliable data, trackers and assets to improve performance.
• Own the website-lead process: pull/capture leads, validate and de-duplicate records, upload or maintain them in the approved CRM process, assign to the appropriate Sales owner and maintain accurate lead-source/handoff information.
• Maintain HubSpot distribution lists, audience segments, campaign lists and related marketing data hygiene.
• Execute approved website updates, eBlasts, social posts, event banners, landing-page updates and Google Ads maintenance.
• Coordinate meeting schedules, registrations, booth/vendor requirements, giveaways, print materials, prototype packaging, signage, shipping and event deadlines.
• Maintain event calendars, run-of-show plans, reusable checklists and post-event performance inputs.
• Create, design, format and update customer presentations, sales sheets, category/product one-pagers, application cards, infographics, prototype labels/packaging and other approved customer-facing materials.
• Apply approved brand standards, templates, value propositions and proof points consistently.

Requirements

• Bachelor's degree required in Marketing, Business, Communications, Digital Media, Graphic Design, Advertising or a related discipline required.
• Equivalent combination of education and/or experience may be considered.
• Minimum one (1) year of experience in marketing operations, B2B marketing, communications, digital content, sales support, project coordination or a related field
• Strong internship or early-career experience may be considered.
• Demonstrated experience creating polished presentations and marketing materials while managing multiple deadlines and stakeholder inputs.
• Experience with CRM/lead management, digital campaigns, tradeshows/events, vendor coordination or marketing analytics strongly preferred.
• Experience coordinating cross-functional stakeholders across Marketing, Sales, Category, Innovation or technical functions is beneficial.
• Food, dairy ingredients, nutrition, health and wellness, CPG or another technical industry is beneficial.
• B2B marketing experience in dairy, food ingredients, nutrition, health and wellness, CPG or another technical market preferred.
• Experience supporting a website launch/rebrand, product commercialization or technical B2B trade-show program preferred.

Preferred

• Experience with CRM/lead management, digital campaigns, tradeshows/events, vendor coordination or marketing analytics strongly preferred.
• Experience coordinating cross-functional stakeholders across Marketing, Sales, Category, Innovation or technical functions is beneficial.
• Food, dairy ingredients, nutrition, health and wellness, CPG or another technical industry is beneficial.
• B2B marketing experience in dairy, food ingredients, nutrition, health and wellness, CPG or another technical market preferred.
• Experience supporting a website launch/rebrand, product commercialization or technical B2B trade-show program preferred.
• Experience with Smartsheet, marketing automation, CRM dashboards or related project/data tools preferred.
• Strong visual judgment and understanding of brand consistency; experience with Canva, Adobe Creative Suite or similar tools is beneficial.

Benefits

• Medical, Dental, Vision, Life, Short and Long-term Disability Insurance
• 401(k) with 7% company contributions
• 3 weeks Paid Time Off
• Paid holidays and 2 floating holidays
• Paid parental leave
• Advancement Opportunities
• Salary range 004: $73,000 - $91,200 (Salary will be determined based on skills, education, training & experience related to the position.)