The Action Sports Translator

Marketing Conversion Copywriter | Winter & Snow Sports

USA (Remote)

Salary Not AvailableIntern/New GradOther

Posted 3 months ago

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Job Summary

Drive conversion-focused copy for outdoor campaigns across PPC, paid social, and landing pages, translating brand messaging into direct-response content.

  • Own conversion copy across ads, landing pages, and touchpoints.
  • Must-have: Proven conversion copywriting for PPC/paid social and downstream funnel.
  • Standout: Passion for ski touring and outdoor culture with lived experience.

Job Description

Responsibilities

  • Writing conversion copy across PPC ads (search), paid social, landing pages, retargeting and broader campaign touchpoints
  • Developing seasonal campaign concepts that ladder up from brand messaging to direct-response execution
  • Writing to brief while bringing a strong POV
  • Producing variants and working through structured feedback rounds
  • Collaborating closely with our equally outdoor-obsessed project managers, writers and editors

Requirements

  • US English speaker (as your first language)
  • Proven conversion copywriting experience – PPC, paid social, landing pages, etc. Not general copywriting – this project is specifically conversion focused.
  • You've written seasonal campaign copy before and understand how upstream messaging feeds into downstream conversion
  • You have previous experience writing for outdoor brands
  • You live and breathe ski touring, freeriding and alpinism/climbing. When you're not behind your screen, you're skinning up, scouting new lines or tying in.
  • You know how to translate sports culture into copy – puns, in-jokes and references that only work if you actually live the sports and are part of the community. You have at least one friend who