Marketing Content Writer

Stevens Point, WI (On-site)

$43K/yr – $47K/yrEntry LevelFull time

Posted 4 months ago

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Job Summary

Drive content development for Skyward’s K-12 audience by producing blogs, articles, and media that align with product and market context.

  • Must-have: Exceptional writing and editing skills with ability to manage multiple projects.
  • Standout: Collaboration with a digital media team to craft impactful marketing materials.

Job Description

Responsibilities

  • Research, develop, and produce engaging content—blogs, articles, videos, and more—that resonates with our target audience.
  • Collaborate with our digital media team to create impactful marketing materials.
  • Maintain a strong understanding of Skyward products, the K-12 landscape, and our competitive market.
  • Ensure consistency in tone and message across all content.
  • Proofread and edit for accuracy and quality.
  • Contribute creative ideas and exercise critical thinking in content development.
  • Occasionally travel to conferences and training events.

Requirements

  • Degree in marketing, communications, related field, or equivalent experience.
  • Exceptional writing, editing, and communication skills.
  • Strong creativity and analytical thinking.
  • Ability to manage multiple projects and meet deadlines independently.
  • Proficiency in Microsoft Office and design tools (Adobe Illustrator, Photoshop, InDesign).
  • Familiarity with content marketing best practices.

    Benefits

    • Paid time off
    • 8.5 paid holidays
    • 401(k) retirement plan with company match
    • Health, dental, and vision coverage
    • Company sponsored basic life/AD&D, short-term, and long-term disability
    • Employee Assistance Program
    • A robust wellness program
    Skyward logo

    Skyward

    3.5 Glassdoor

    Less time on tasks. More time for students. Serving K-12 school districts around the world with innovative #SIS and #ERP software solutions. Visit www.skyward.com to learn more.

    Founded in 1980
    Stevens Point, Wisconsin, USA
    652 employees (56 in marketing)
    75% recommend to a friend
    72% CEO approval

    Traffic Signals

    Monthly Visitors
    901.6K
    Traffic Source Mix
    Search
    43.2%
    Direct
    49.8%
    Referral
    6%
    Social
    0.4%
    Paid
    0.5%

    Headcount Trend

    Current headcount: ~652

    Marketing Team

    Marketing Team Size
    41 (6% of company)
    Median Career Experience
    15 years
    Median Tenure
    11.8 years

    Recent News