Responsibilities

• Research and write blog posts, long-form articles, service pages, and educational guides for both brands
• Conduct keyword research and apply SEO best practices (meta tags, headings, internal links, schema)
• Translate complex legal and business topics into accessible, engaging content
• Collaborate with subject-matter experts to verify legal accuracy
• Refresh and optimize existing content to improve search rankings and engagement
• Manage a content calendar aligned with marketing campaigns
• Stay current on SEO trends, Google algorithm updates, and best practices in legal content marketing

Requirements

• Proven experience writing SEO-optimized content
• Strong writing, editing, and proofreading skills
• Ability to simplify legal or technical concepts for general audiences
• Understanding of on-page SEO, keyword research, and metadata best practices
• Strong research and fact-checking abilities
• Proven ability to manage multiple projects and meet deadlines

Preferred

• Experience writing for law firms, legal tech companies, or professional services
• Familiarity with personal injury, Social Security Disability, veterans’ disability, or law firm operations
• Experience using SEO tools such as SEMrush or similar tools
• Experience with CMS platforms such as WordPress or similar platforms
• Knowledge of ethical and compliant legal marketing practices

Benefits

• Remote work flexibility
• Opportunities for professional development in SEO, content marketing, and legal writing
• Collaboration with attorneys, marketers, and legal operations experts
• Career growth within a rapidly expanding national brand