Marketing Content Strategist

USA (Remote)

$55K/yr – $65K/yrMid Level3+ years expFull time

Posted 6 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the foundation of content that translates complex utility cost recovery concepts into trusted, actionable guidance across channels.

  • Lead a unified content strategy spanning SEO/SEM, social, email, and website with clear brand guardrails.
  • Own content creation and distribution to build UtiliSave as the authoritative market leader and drive lead generation.
  • Turn market trends, customer behavior, and competitor activity into sharper, more effective content and campaigns.

Job Description

  • Learn and understand all facets of our business processes including our audit methodology, tariff expertise, and client success stories to create content that communicates our value with authority and precision.
  • Develop and execute comprehensive marketing content strategies aligned with company goals, including posts, social media content and campaigns, email campaigns, and marketing materials.
  • Lead the content creation that promotes our brand strategy and ensures consistent messaging, which is honest, expert, and tenacious across all touchpoints.
  • Oversee and develop digital marketing content aligned with company goals and objectives, including SEO/SEM, paid media (Google Ads, Meta, LinkedIn), email marketing, and website performance to increase brand awareness and lead generation.
  • Conduct research on market trends, customer behavior, competitor activity, and growth opportunities, and convert those insights into sharper, more effective content.
  • Support PR opportunities, speaking engagements, and partnerships to elevate brand authority and advance UtiliSave's standing as the definitive market and thought leader in utility cost recovery.
  • Track content performance across channels; use data, testing, and AI-assisted workflows to continuously improve quality, reach, and effectiveness.
  • Serve as brand guardian for all written and created content, internal and external ensuring every piece reflects UtiliSave's commitment to accuracy, transparency, and professionalism.
  • Bachelor's degree in English, Communications, Journalism, Marketing, or a related field.
  • 3+ years of content creation experience in a B2B environment.
  • Deep knowledge of digital marketing, paid media, SEO/SEM, and performance analytics to guide content creation.
  • Exceptional writing skills — clear, precise, and persuasive — with the ability to translate complex technical and regulatory subject matter into compelling content for a sophisticated B2B audience.
  • Experience writing for B2B audiences, including case studies, white papers, and thought leadership content.
  • Self-starter with a proactive and creative mindset who is as tenacious about results as the team they are supporting.
  • Experience with AI-assisted writing tools such as Claude, ChatGPT, Jasper, or similar; comfort using AI to accelerate content production without sacrificing brand voice or accuracy.
  • Portfolio or writing samples are required and must be submitted with the application.
  • Experience with marketing automation platforms such as Active Campaign, Marketo, Klaviyo, HubSpot, Mailchimp, or similar tools.
  • Experience with website content management: WordPress, Squarespace, or Wix.
  • Comprehensive health, dental, and vision insurance
  • 401(k) with company match
  • 3 weeks paid time off to start, plus 11 paid holidays
  • Full-time remote position
UtiliSave LLC logo

UtiliSave LLC

3.4 Glassdoor

Since 1991, Utilisave has been dedicated to optimizing utility billing for our clients. Our deep expertise in utility regulations, tariffs, and tax codes enables us to identify and recover overcharges delivering measurable and sustained cost savings.We serve clients across the United States in all industries, covering approximately 16,000 buildings. Through forensic utility bill auditing, energy efficiency solutions, and cost reduction strategies, we have successfully recouped over $650 million for our clients.At Utilisave, we help you navigate the complexities of utility costs, ensuring accuracy and maximizing savings on electricity, gas, and water expenses.

Founded in 1991
Southampton, New York, USA
32 employees (1 in marketing)
60% recommend to a friend
68% CEO approval

Traffic Signals

Monthly Visitors
3.1K
Traffic Source Mix
Search
23.4%
Direct
37%
Referral
5%
Social
33.3%
Paid
1.2%

Headcount Trend

Current headcount: ~34

Marketing Team

Marketing Team Size
1 (3% of company)
Marketing Roles Posted (Last 30 Days)
1