Marketing Content Specialist (Senior or Lead)

Honolulu, HI (On-site)

$54K/yr – $90K/yrSenior Level5+ years expFull time

Posted 2 weeks ago

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Job Summary

Own end-to-end content creation and coordination for multi-channel campaigns, ensuring brand-consistent messaging and timely delivery while maintaining CMS and web updates.

  • Lead planning and development of multi-channel content
  • Manage editorial calendar and CMS updates
  • Coordinate production and approvals with stakeholders

Job Description

Responsibilities

  • Drafts, edits, and proofreads clear, compelling, and error-free copy for digital and offline channels, including emails, website landing pages, and internal platform announcements (Navigator).
  • Coordinates the execution of routine marketing communications, ensuring timely delivery and accurate formatting.
  • Acts as a central point of contact for routine direct-mail requests, coordinating with stakeholders to ensure production and distribution timelines are met.
  • Assists in the development and formatting of content for various digital formats, maintaining a consistent brand voice across all touchpoints.
  • Proactively manages day-to-day updates for the company website, ensuring content is relevant, accurate, and aligned with current bank messaging.
  • Maintains and updates content within internal platforms (e.g., Navigator) to support effective employee and stakeholder communication.
  • Troubleshoots minor platform or web issues and coordinates with technical stakeholders or agencies when complex resolutions are required.
  • Audits web and email content regularly to identify and remove outdated information.
  • Supports the compliance review and approval process for all assigned communication materials, serving as a point of contact for submission and tracking.
  • Maintains organized archives of approved materials and supporting documentation for internal audit tracking purposes.

Requirements

  • High School Diploma or GED equivalency required.
  • 5+ years of experience in Marketing communications, content coordination, or digital production required.
  • Demonstrated experience with web Content Management Systems (CMS), email platforms, and project management tools (e.g., Asana/HubSpot) required.
  • 6+ years of Progressively responsible experience in marketing communications, content management, or digital production required.

Preferred

  • Bachelor’s Degree from an accredited 4-year university, preferably in Marketing, Communications, Journalism, or related field preferred.
  • Master’s Degree preferred.
Central Pacific Bank logo

Central Pacific Bank

3.6 Glassdoor

Established in 1954, Central Pacific Bank is a Hawaii-based financial institution with branch locations statewide. The bank has a long, proud history of providing exceptional service to its customers and contributing to the community. Employees at Central Pacific Bank are committed to creating value for our customers, employees, community and shareholders by living our Core Values: Teamwork, Integrity, Exceptional Service. Member FDIC.Join Our team and enjoy an exciting career that offers excellent growth opportunities and benefits.To view all of our openings, please visit our Careers Page at www.cpb.bank/careers.

Founded in 1954
Honolulu, Hawaii, USA
751 employees
57% recommend to a friend
96% CEO approval

Traffic Signals

Monthly Visitors
195K
Monthly Google Ads Budget
$9K
Traffic Source Mix
Search
31.4%
Direct
65.3%
Referral
2.7%
Social
0.2%
Paid
0.3%

Headcount Trend

Current headcount: ~751

Marketing Team

Marketing Roles Posted (Last 30 Days)
2

Funding

Total Funding
$55M
Last Raise
$55M
Debt Financing, 5 years ago

Funding History

  • Oct 2020
    Debt Financing • $55M

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