Marketing Content Specialist

Responsibilities

• Own organic social. Strategy, calendar, production, publishing, results. It's yours to shape.
• Make the work yourself. Shoot it, cut it, caption it, design it. If you love being hands-on and seeing your own stuff go live the same week you thought of it, you'll be happy here.
• Play with the new tools. AI video, AI stills, and whatever lands next quarter. We'll give you the budget to experiment and the freedom to decide what's worth keeping.
• Build the community. Answer comments and DMs, get to know the people who follow us, and bring what you're hearing back to the team. Our audience asks great questions, and the person who answers them well earns a lot of trust.
• Get people on camera. Our CEO, our landmen, our petroleum engineers — smart, generous people who mostly aren't performers. Half the craft is making them comfortable enough to be themselves. It's some of the most fun work we do.
• Write. Social copy, blog posts, scripts, plus email, landing pages and campaigns when you want a hand in them.
• Go get the shot. Events, the office, out in the field. If you're the kind of person who'd rather grab the camera than wait for a brief, that instinct will be very welcome.

Requirements

• A couple of years of making things that shipped.
• You shoot and edit. Phone-first is great — that's where our audience lives — but bonus points if you’re familiar with more formal photo / video tools.
• You're comfortable with (and excited about!) AI production tools and curious about where they're going.
• You can write in a brand's voice and keep it steady across channels.
• You're happy being the person who asks. For ten more minutes of the CEO's time, for one more take, for a customer's story.
• You enjoy making complicated things simple. Mineral rights are genuinely interesting once they click, and helping people get there is a satisfying puzzle.

Benefits

• 100% paid healthcare