Responsibilities

• Manage marketing projects from intake through execution, coordinating timelines, deliverables, approvals, stakeholder communications, and cross-functional collaboration to ensure business objectives, quality standards, and deadlines are met.
• Develop creative briefs and partner with internal creative teams, external agencies, and business stakeholders to produce high-quality marketing assets, sales enablement tools, presentations, partner communications, and other customized materials.
• Serve as a key marketing liaison for field teams by coordinating requests, providing day-to-day support, and assisting with field marketing initiatives, including events, conferences, partner meetings, and business development activities.
• Support digital marketing efforts through website content updates, optimization initiatives, SEO/AEO/GEO best practices, and marketing performance reporting to improve visibility, engagement, and campaign effectiveness.
• Maintain project documentation, marketing asset libraries, and content governance processes to ensure materials are organized, accessible, compliant, and effectively utilized across the organization.
• Build strong partnerships across Marketing, Sales, Product, Digital, Compliance, Operations, and other key business functions to gather feedback, align priorities, and continuously enhance marketing content, communications, and partner experiences.
• Analyze workflows and marketing processes, recommending and implementing improvements that increase efficiency, strengthen content management and communication practices, and improve overall stakeholder and partner support.

Requirements

• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• A minimum of 3 years of experience in marketing, communications, content management, marketing operations, sales enablement, or related discipline.
• Demonstrated ability to manage multiple projects simultaneously in a fast-paced, cross-functional environment while effectively balancing priorities and meeting deadlines.
• Experience developing, maintaining, and coordinating marketing collateral, sales enablement materials, content assets, and partner communications that support business and marketing objectives.
• Strong collaboration, organizational, and communication skills, with the ability to work effectively across teams and stakeholders to drive successful project outcomes.

Preferred

• Experience applying digital marketing best practices, including SEO, AEO (Answer Engine Optimization), GEO (Generative Engine Optimization), and content optimization strategies to improve visibility, engagement, and discoverability.
• Industry experience in Home Warranty or other related consumer services sectors is preferred.
• Experience working effectively within matrixed organizations, collaborating across multiple teams, business units, and stakeholder groups to drive initiatives and achieve shared objectives.
• Familiarity supporting field sales organizations, distribution channels, strategic partners, or channel marketing programs through the development and execution of marketing and sales enablement activities.
• Strong ability to adapt to changing business priorities, build relationships with diverse stakeholders, and contribute to a collaborative, customer-focused environment.