Responsibilities

• The full content engine — editorial calendar, SEO strategy, long-form assets, and interactive demand tools from day one.
• Executive thought leadership across LinkedIn, X, and newsletter for the founding team.
• A virtual events programme from topic development through post-event repurposing.
• The connective tissue between Sales, Product, and the market — your content reflects real buyer pain, not internal messaging.
• The category is being written right now. You would be the person holding the pen.

Requirements

• 5+ years in B2B marketing, with 3+ years specifically in cybersecurity. You speak the language of CISOs and AppSec practitioners — no ramp-up needed.
• Proven SEO and GEO content writing at a technical level, blog posts, white papers, guides that rank and convert.
• Founder-led social content experience — ghostwriting for executives at LinkedIn scale is a real skill and we need it.
• Multimedia production comfort: Riverside, Descript, Canva, HubSpot or equivalent.
• Startup DNA — you have built content infrastructure while producing output simultaneously, and you didn't break.

Preferred

• Experience building category narratives or market education campaigns in cybersecurity.
• Experience with LinkedIn, X, and newsletters at executive level.
• Prior success in early-stage startup content programs.