Marketing Communications Specialist

New Brunswick, NJ (Hybrid)

$65K/yr – $80K/yrMid Level3+ years expFull time

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own and optimize the marketing program by aligning strategy, cross-functional execution, and brand messaging to drive awareness, new customers, and revenue.

  • Strategic & Brand: Plan and execute messaging across channels to build the TSE brand and demand.
  • Stakeholder & Collaboration: Align sales, operations, and leadership while managing client relationships and RFP responses.
  • Measurement & Reporting: Track performance, surface insights, and report progress to stakeholders.

Job Description

  • Continuous Improvement & Reporting: Evaluate marketing effectiveness using data-driven insights and share market trends; prepare stakeholder status reports.
  • Client & Stakeholder Engagement: Build and maintain relationships with clients, partners, vendors, and industry stakeholders; create marketing blueprint and drive client projects.
  • Collaboration & Cross-Functional Alignment: Align marketing initiatives with business goals by coordinating with sales, operations, and executive teams.
  • RFP Oversight: Assist in timely delivery of RFP responses, ensuring accuracy and adherence to client specs.
  • Social media & Digital Presence: Develop and execute digital campaigns to engage audiences; ensure consistent themes and branding across touchpoints.
  • Strategic Planning & Execution: Help develop and implement marketing strategies that drive growth in brand awareness, customer acquisition, and revenue.
  • Brand Development & Messaging: Support brand positioning and messaging across channels; craft narratives resonating with target audiences.
  • Budget Management: Partner with Marketing Manager to provide regular budget forecasts.
Tri-State Energy, Inc. logo

Tri-State Energy, Inc.

Tri-State Energy (formerly Tri-State Light & Energy) is an engineering firm with over 40 years of experience specializing in energy efficiency consulting and implementation contracting. We serve clients across the Municipal, Commercial, and Industrial sectors throughout the region, offering a range of services that include Direct Install Programs, Engineered Solutions Programs, Energy Savings Improvement Programs, and comprehensive engineering services. Tri-State Energy also partners closely with ESCOs and the MEP community and delivers statewide energy efficiency programs as well as public electric utility incentive offerings. Unlike traditional contracting organizations that respond to “plans and specs” developed by others, our business model is centered on first understanding the end-user’s existing energy situation, then developing recommendations to improve efficiencies and, finally, installing those measures. Over the past four decades we have performed thousands of energy audits, energy analyses, and installations in public and private commercial, industrial and institutional facilities.In New Jersey, Tri-State Energy is DPMC Classified for construction. Our Engineering division includes Professional Engineers (PE) to provide integrated design services for our clients. We hold an NJ Certificate of Authorization and are also DPMC Classified to provide engineering services to NJ state and municipal customers.For more information, please visit www.TSE.com, call 732.851.0087, or email engineering@email.tsle.com

Founded in 1981
New Brunswick, New Jersey, USA
33 employees

Traffic Signals

Monthly Visitors
3.9K
Traffic Source Mix
Search
20.1%
Direct
34.1%
Referral
33%
Social
12%
Paid
0.8%

Headcount Trend

Current headcount: ~33

Recent News