Marketing & Communications Specialist (hybrid)

Responsibilities

• Coordinating, posting, updating, and managing physician and APP recruitment advertisements across multiple advertising platforms and vendors.
• Partnering with recruiters to ensure job advertisements and marketing materials are accurate, current, and aligned with recruitment priorities.
• Supporting recruitment marketing campaigns, including social media, programmatic advertising, geofencing, email marketing, and other digital initiatives.
• Assisting with the development and maintenance of recruitment marketing materials while ensuring consistency with RWJBarnabas Health branding standards.
• Tracking advertising activity, campaign performance, applicant engagement, and vendor metrics to support reporting and identify opportunities for improvement.
• Assisting with vendor relationships, onboarding, contract documentation, and ongoing communications.
• Supporting recruitment events, conferences, workforce marketing initiatives, and other special projects.
• Maintaining organized marketing records and contributing to process improvement initiatives.

Requirements

• A bachelor’s degree in Marketing, Communications, Business Administration, Healthcare Administration, Public Relations, or a related field.
• Experience in marketing, communications, recruitment marketing, advertising, project coordination, or a related field is preferred.
• Candidates should possess strong organizational, analytical, and communication skills, along with proficiency in Microsoft Office (Excel, Word, PowerPoint, and Outlook).
• Experience in healthcare recruitment, talent acquisition, healthcare marketing, digital advertising, social media marketing, marketing analytics, vendor management, or recruitment marketing is strongly preferred.
• The ideal candidate can work independently and collaboratively, manage multiple priorities, adapt to changing business needs, and provide outstanding customer service.

Preferred

• Experience in healthcare recruitment, talent acquisition, healthcare marketing, digital advertising, social media marketing, marketing analytics, vendor management, or recruitment marketing is strongly preferred.

Benefits

• Generous Paid Time Off (Vacation, Holidays, Sick Time)
• Medical, Dental & Vision Insurance
• Prescription Drug Coverage
• Retirement Plans
• Paid Parental Leave
• Tuition Reimbursement
• Student Loan Planning Support
• Life and Disability Insurance
• Wellness Programs and Flexible Spending Accounts
• Voluntary Benefits (like Pet Insurance)