Responsibilities

• Translate strategies into integrated campaigns, communications plans, content calendars, and finished deliverables across web, social media, email, print, events, and multimedia channels.
• Write, edit, and coordinate mission-centered content for admissions, advancement, institutional communications, social media, web, Webb magazine, and other school publications.
• Manage day-to-day social media planning and execution, including editorial planning, content creation, publishing, community monitoring, analytics, and recommendations for growth and engagement.
• Support the planning and production of Webb magazine by coordinating with copywriters, reviewing drafts, managing timelines, and ensuring content aligns with Webb’s voice, brand, and institutional priorities.
• Support website content updates in coordination with the Marketing and Communications team, helping ensure content is accurate, relevant, clear, and aligned with institutional messaging.
• Collaborate with colleagues across Webb and the Raymond M. Alf Museum to support institution-wide initiatives, internal communications, event promotion, presentations, leadership communications, and other key institutional messages.
• Assist in the development and execution of media relations efforts, including drafting press materials, coordinating story opportunities, and supporting outreach as directed.
• Coordinate with external vendors, freelancers, copywriters, designers, photographers, and other creative partners to produce high-quality marketing and communications materials.
• Track, analyze, and report on campaign, website, email, and social media performance, using insights to improve content, channel strategy, and audience engagement.
• Serve as a day-to-day steward of Webb’s brand voice, messaging, and visual standards across channels.