Marketing and Communications Manager

Gallatin, TN

Salary Not AvailableMid Level7+ years expFull time

Posted 2 months ago

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Job Summary

Own NICs external and internal storytelling to align with manufacturing scale, translating AI and digital manufacturing moves into clear operator-facing messages.

  • Brand & Communications: Own NICs external brand across website, LinkedIn, collateral, and case studies.
  • Content & Events: Build cadence for NICs markets and run trade press, industry publications, trade shows, and events.
  • Internal and Leadership Communications: Build internal rhythm across five sites and support leadership and board materials.

Job Description

Responsibilities

  • Own NIC's external brand presence across website, LinkedIn, customer-facing collateral, and case studies
  • Build and execute a content cadence targeting NIC's served markets — heavy-duty truck, electric power distribution, and medical imaging — including trade press, industry publications, and targeted LinkedIn presence
  • Develop NIC's employer brand to support recruiting across leadership and skilled trades roles
  • Partner with the Commercial team on customer-facing marketing assets, capability presentations, and proposal support materials
  • Build and run a consistent internal communications rhythm across all five NIC sites, including CEO messaging cascade, town halls, plant-level recognition programs, and change communications
  • Translate operational and technology initiatives — including AI strategy and digital manufacturing rollouts — into accessible, engaging communications for frontline operators, supervisors, and plant leadership
  • Own the company narrative through organizational transitions, leadership moves, and customer wins
  • Partner with HR on employee engagement communications, onboarding content, and culture initiatives
  • Support board-facing and investor materials when communicationsexpertiseis needed
  • Own end-to-end planning and execution of management offsites, leadership meetings, and all-hands events across NIC sites

Requirements

  • Bachelor's degree in Communications, Marketing, Journalism, English, or related discipline
  • Seven to ten years of B2B marketing and communications experience, ideally in manufacturing, industrial, or technical products
  • Demonstrated range across written communications, digital/social marketing, internal/employee communications, and event planning
  • Strong project management capability with proven event coordination experience — including vendor management, logistics, and budget oversight
  • Excellent writer with strong editorial judgment
  • Self-directed builder comfortable operating without an existing playbook

Preferred

  • Direct experience supporting customers in heavy-duty truck/automotive, utility/grid infrastructure, or medical device sectors
  • Multi-site or geographically distributed workforce communications experience
  • Working knowledge of digital marketing tools (LinkedIn Campaign Manager, CMS platforms, marketing automation basics)
  • Experience supporting executive leadership and board-level communications

Benefits

  • NIC offers a competitive compensation package, full benefits, and the chance to do work that visibly shapes the trajectory of a five-plant manufacturing business.