Lead, Communications
Instruction Partners
USA (Remote)
In-houseFull-timeSenior level5+ years exp.
5 hrs ago
Marketing & Communications Manager
Naperville, IL (On-site)
$90K/yr – $120K/yrManager5+ years expFull time
Posted 4 months ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Drive integrated marketing and communications for a fast-growing food manufacturing business, aligning brand, demand generation, and product launches with sales and operations.
- Own cross-functional marketing strategy and campaigns to drive ROI
- Must-have: 5–7+ years of integrated marketing experience in CPG/food & beverage
- Standout: Involvement in product launches and go-to-market at a new facility
Job Description
Responsibilities
- Lead the development and execution of marketing strategies aligned with company objectives and AOP
- Analyze marketing performance and adjust strategies to improve ROI
- Lead and manage trade show strategy, execution, and coordination with sales teams
- Plan, execute, and track integrated marketing campaigns including PR, digital advertising, and social media
- Manage marketing programs and advertising campaigns within established budget guidelines
- Optimize campaigns to increase brand awareness, engagement, and lead generation
- Oversee company website content, updates, and overall user experience
- Develop and maintain dashboards to track performance metrics and marketing trends
- Analyze data and provide actionable insights and recommendations to leadership
- Lead SEO/SEM and PPC initiatives in partnership with external agencies
Requirements
- BS degree in Marketing, Communications, Business or equivalent in experience
- 5 - 7+ years of marketing experience within Consumer Packaged Goods (CPG), food & beverage, or manufacturing strongly preferred
- Proven experience managing integrated marketing campaigns and digital marketing initiatives
- Demonstrated ability to translate technical capabilities into market-facing value propositions
- Experience working cross-functionally with Sales and Operations in a production environment
- Strong understanding of SEO, SEM, PPC, and marketing analytics tools
- Experience supporting trade shows and B2B marketing efforts
- Excellent communication, project management, and organizational skills
- Ability to thrive in a fast-paced, collaborative, and hands-on environment
HARVEST FOOD GROUP LLC
Nourishing Possibilities. Delivering Quality. Harvest Food Group is a trusted frozen food manufacturer and innovation partner serving leading retailers, brands and foodservice operators across North America. Headquartered in Naperville, IL, we specialize in custom solutions across five key verticals: IQF Ingredients, Co-Manufacturing, Private Label, Foodservice, and our branded line, Path of Life. For over 25 years, we've delivered safe, high-quality frozen foods with consistency, creativity, and care. From single ingredients to fully prepared meals, our vertically integrated capabilities allow us to take products from concept to shelf - quickly and reliable. In Spring 2026, we're expanding our production capacity with a brand-new, state-of-the-art facility designed for high-care frozen and refrigerated foods.
