Marketing and Communications Manager

Siloam Springs, AR (Unknown)

$65K/yr – $85K/yrMid Level3+ years exp

Posted 2 weeks ago

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Job Summary

Own the citywide communications program, shaping messaging, media relations, and public outreach across departments while ensuring a consistent, professional City identity.

  • Coordinate external communications and media relations across city departments
  • Develop and publish newsletters, press releases, and social content
  • Maintain the City’s mission, vision, and public image across channels

Job Description

Responsibilities

  • Collaborate with the City Administrator to ensure message discipline and consistent professional quality in all business communications.
  • Collaborate with other departments to address messaging needs, and other public notifications.
  • Strengthen awareness around a clear, distinctive, professional, positive City identity.
  • Identify priority audiences for the City’s communication efforts.
  • Ensure consistent, timely, and appropriate delivery of the City’s messages.
  • Produce high quality, compelling news, and special interest articles for external and internal audiences.
  • Coordinate with City Administrator, other department directors and staff to ensure all external correspondence has a consistent, professional tone.
  • Work with appropriate staff to write, edit, and publish print newsletters, e-newsletters, periodic issue-oriented reports, blogs, or other social networking pages, etc.
  • Ensure that the City of Siloam Springs’ mission, vision, and values are constantly in the public eye.
  • Cultivate contacts with regional media.

Requirements

  • Associate’s degree in communications, marketing, journalism, or closely related field; three (3) years related experience; or an equivalent combination of education and experience.
  • Proficient in Microsoft Office applications (Word, Excel, Power Point, and Access). Experience with Adobe or similar software is preferred. Experience with webpage creation and maintenance.
  • Ability to read, write, analyze, and interpret complex instructions and documents using original and/or innovative techniques and styles. Ability to respond effectively to the most sensitive inquiries or complaints. Ability to effectively present information on a one-to-one basis, to small and large groups as well as to department directors, managers, employees, clients, customers, the general public, and various Boards and Commissions.
  • Ability to add, subtract, multiply, and divide all units of measure using whole numbers, common fractions and decimals. Ability to compute rate, ratio, and percent. Ability to create and interpret various graphs.
  • Ability to solve practical problems and deal with a variety of situations where only limited standardization exists. Ability to interpret a variety of instructions furnished in written, oral, diagram, or schedule form.
  • Valid driver’s license.
  • Associates degree in communications, marketing, journalism, or closely related field; three (3) years related experience; or an equivalent combination of education and experience.
  • Proficient in Microsoft Office applications (Word, Excel, Power Point, and Access). Intermediate photography skills required.
  • Language skills: Ability to read, write, analyze, and interpret complex instructions and documents using original and/or innovative techniques and styles. Ability to respond effectively to the most sensitive inquiries or complaints. Ability to effectively present information on a one-to-one basis, to small and large groups as well as to department directors, managers, employees, clients, customers, the general public, and various Boards and Commissions.
  • Mathematical skills: Ability to add, subtract, multiply, and divide all units of measure using whole numbers, common fractions and decimals. Ability to compute rate, ratio, and percent. Ability to create and interpret various graphs.

Preferred

  • Moderate photography skills recommended.