Marketing and Communications Director

Responsibilities

• Lead integrated marketing and communications strategy across internal and external audiences.
• Act as strategic communications leader and brand steward to strengthen awareness, engagement, referrals, and culture.
• Plan and execute multi-channel campaigns including email nurture streams, referral partner communications, digital marketing initiatives, organizational announcements, and internal employee communications.
• Oversee marketing workflows and prioritization to ensure projects are completed efficiently and effectively.
• Collaborate with leadership to identify communication needs and opportunities while maintaining brand standards across channels.
• Coordinate cross-functional marketing projects to meet deadlines and organizational goals and evaluate performance to optimize campaigns.

Requirements

• Bachelor’s degree in marketing, communications, public relations, journalism, business, or related field required.
• Minimum of seven years of progressive experience in marketing, communications, brand management, or related leadership roles.
• Minimum of three years’ experience managing direct reports.
• Experience managing integrated marketing campaigns, internal communications, and multi-channel communication strategies required.
• Demonstrated project management and ability to lead cross-functional initiatives with competing priorities and deadlines.
• Strong understanding of digital marketing platforms including email marketing systems, CRM tools, and marketing analytics.
• Exceptional written and verbal communication skills with the ability to tailor messaging for diverse audiences including executives, employees, referral partners, consumers, and community stakeholders.
• Proficiency with marketing automation platforms, CRM systems, and project management software.
• Ability to analyze campaign performance data and make informed optimization recommendations.
• Commitment to maintaining brand consistency and organizational messaging standards.

Preferred

• Master’s degree preferred.
• Experience developing nurture campaigns, B2B marketing strategies, and audience engagement initiatives.
• Experience working within healthcare, behavioral health, nonprofit, or mission-driven organizations preferred.

Benefits

• HSA and PPO insurance with HSA or FSA options (Blue Cross Blue Shield).
• Dental insurance (Delta Dental).
• Vision insurance (EyeMed).
• Short-term and long-term disability insurance.
• Company-paid life insurance.
• 401(k) plan with company match up to 50% of contributions, up to 6% of compensation.
• PTO accrual starts on first pay period plus seven paid holidays and a floating holiday.