Marketing Communications & CRM Specialist at Angel Fire Resort | Angel Fire, NM

Angel Fire Resort

Marketing Communications & CRM Specialist

Angel Fire, NM (On-site)

Salary Not AvailableMid Level5+ years expFull time

Posted 2 months ago

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Job Summary

Own cross-channel content and email marketing operations for a mountain resort, with data-driven optimization, guest engagement, and real-time messaging across hospitality touchpoints.

Email and CRM: own campaigns, automations, segmentation, and performance metrics.
Content and channels: maintain website/SEO, blog, social, photo/video content, and reputation management.
Reporting and collaboration: build leadership dashboards, track KPIs, and align messaging with stakeholders.

Job Description

Responsibilities

Build and optimize email campaigns, automation workflows, and CRM segmentation.
Analyze performance metrics including engagement, conversations, and guest sentiment.
Maintain website content and support SEO by working with web developers.
Develop and manage content across email, website, blog, and social channels.
Track KPIs including open rates, CTR, conversions, and engagement.
Collect data and build reports and dashboards for leadership to analyze.
Identify trends and optimize campaigns based on data insights.
Capture, produce, and edit photo/video content across resort operations.
Respond to and engage with guests on behalf of Angel Fire Resort on all guest facing platforms and manages online reputation.
Collaborate across departments to maintain accurate and timely messaging.

Requirements

1-5 years of experience in communications or marketing
Driver’s License
Bachelor’s degree preferred

Preferred

Bachelor’s degree in Communications, Marketing, or related field preferred
Experience in hospitality or outdoor recreation preferred

Benefits

Employee Housing: https://www.angelfireresort.com/work-for-us/employee-housing/
Employee Benefits : https://www.angelfireresort.com/work-for-us/employee-benefits/

Angel Fire Resort

Angel Fire Resort is a top year-round mountain resort destination in New Mexico.Situated at over 8,600’ elevation in the Southern Rocky Mountains, Angel Fire strives to offer the best value and choice for family outdoor recreation activities to its members, guests and visitors--including skiing, snowboarding, golf, mountain biking, tennis, fishing, hiking and more.

Founded in 1966

Angel Fire, New Mexico, USA

204 employees (11 in marketing)

www.angelfireresort.com