Marketing Communications Coordinator

College Park, MD (On-site)

$67K/yr – $72K/yrEntry Level1+ years expFull time

Posted 1 day ago

Job Summary

Own and execute the unit marketing communications plan for the performing arts, creating and editing content across print, digital, video and grassroots channels, and coordinating with MarCom colleagues to raise awareness, participation and brand recognition.

  • Lead content strategy and editorial calendar
  • Collaborate across teams to support library, school, and campus initiatives
  • Support reputation, recruitment, fundraising and audience growth

Job Description

Responsibilities

  • Execute the unit marketing communications plan, focusing on crafting content for print publications, program books, website and social media, video, advertisements and grassroots efforts.
  • Content curator and creator responsibilities: story mining and research, writing and editing in a variety of styles and content project management along an editorial schedule.
  • Work closely with other MarCom colleagues to drive awareness, participation and brand recognition for the performing arts at Maryland.
  • Support for the Michelle Smith Performing Arts Library, School of Theatre, Dance, and Performance Studies, and The Clarice, on and off campus.
  • Support reputation and brand management, student recruitment, fundraising, and audience building.
  • Ensure SOM visibility in the campuswide Arts for All initiative addressing grand challenges of our time.

Requirements

  • Bachelor’s degree from an accredited college or university.
  • One (1) year of professional communications or marketing experience.
  • Additional work experience as defined above may be substituted on a year for year basis for up to four (4) years of the required education.
  • Knowledge of communications and marketing.
  • Skill in oral and written communication.
  • Skill in the use of Microsoft Office products.
  • Ability to multitask and prioritize assignments.
  • Ability to multitask while demonstrating a commitment to customer service.

Benefits

  • Benefits Summary For more information on Regular Exempt benefits, select this link .
University of Maryland logo

University of Maryland

As the State's flagship, the University of Maryland (UMD) strives to bring students deeply into the process of discovery, innovation and entrepreneurship. Whenever possible, hands-on research complements classroom instruction. Interdisciplinary collaborations facilitate the understanding of complex problems like cybersecurity and climate change, and international study and diversity help our graduates become global citizens.Its location inside Washington, D.C.'s Beltway, along with its own Metro stop, gives students numerous opportunities to work with neighboring federal agencies and labs, think tanks and foreign organizations.

Founded in 1983
College Park, Maryland, USA
21K employees (757 in marketing)

Salaries

Posted range

$67K/yr – $72K/yr

Taken straight from the job posting.

Marketing Communications median pay in the United States

$85K/yr

Most pay falls between $68K and $115K. Based on 870 salaries.

See all University of Maryland salaries

Funding

Total Funding
$219.4M
Last Raise
$3.5M
Grant, 3 years ago

Funding History

  • Jul 2023
    Grant
  • May 2023
    Grant
  • May 2023
    Grant • $3.5M

Traffic Signals

Monthly Visitors
4.8M
Monthly Google Ads Budget
$152.9K
Traffic Source Mix
Search
45.3%
Direct
47.7%
Referral
5.8%
Social
0.5%
Paid
0.5%

Headcount Trend

Current headcount: ~21.2K
University of Maryland logo

Marketing Communications Coordinator

University of Maryland · College Park, MD · On-site