Marketing and Communications Coordinator - Communications Specialist 2

Saint Paul, MN (Hybrid)

$74K/yr – $110K/yrMid LevelFull time

Posted 4 months ago

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Job Summary

Drive public communications support for a state agency, handling admin/technical tasks, social media, and newsletters.

  • Own social media management and newsletter distribution to support the agency plan.
  • Must-have: Degree in communications/marketing/PR or related field with 2+ years of marketing/communications experience.
  • Standout: Experience in digital marketing, basic video/editing, and website management.

Job Description

Responsibilities

  • This position provides administrative and technical support for department processes; supports the implementation of the Agency’s communications plan; manages agency social media; writes and distributes agency newsletters; and serves as point of contact for general inquiries from the public.

Requirements

  • Degree must be in the area of study: Communications, Marketing, Graphic Design, Public Relations or English plus the following combinations of education and work experience will be considered:
  • - Bachelor’s degree in field reference above plus two (2) years of professional experience in marketing and/or communications, graphic design, basic video production/editing, copywriting; and digital marketing campaigns; or
  • - Associate of Arts degree in field reference above plus four (4) years of professional experience in marketing and/or communications, graphic design, basic video production and editing, copywriting; and digital marketing campaigns.
  • - Excellent verbal, written, editing, and interpersonal skills.
  • - Possess a solid understanding of effective marketing techniques.
  • - Experience in advertising/marketing and digital marketing.
  • - Background in communication principles, media, and public relations techniques. Social media platforms, such as Facebook, Instagram, LinkedIn, YouTube, Twitter, etc.
  • - Background in website management.
  • - Be able to communicate clearly and effectively.

Preferred

  • Experience in graphic design and video filming/editing.
  • Background in digital marketing tools such as Google Analytics, Google Advertising, CMS, and email marketing platforms.
  • Knowledge of software like Drupal, Adobe Creative Suite, Microsoft Office.
  • Background in accessibility (both checking documents and making new documents accessible) and ADA compliance software.
  • Ability to work independently, managing projects from inception to completion.
  • Proven ability to create effective communication strategies that consider channels, audiences, messages and feedback mechanisms.

Benefits

  • As an employee, you'll have access to one of the most affordable health insurance plans in Minnesota, along with other benefits to help you and your family be well.
  • Your benefits may include:
  • - Paid vacation and sick leave
  • - 12 paid holidays each year
  • - Low-cost medical, dental, vision, and prescription drug plans
  • - Fertility care, including IVF
  • - Diabetes care
  • - Dental and orthodontic care for adults and children
  • - 6 weeks paid leave for parents of newborn or newly adopted children
  • - Pension plan that provides income when you retire (after working at least three years)
  • - Employer paid life insurance to provide support for your family in the event of death
  • - Short-term and long-term disability insurance that can provide income if you are unable to work due to illness or injury
  • - Tax-free expense accounts for health, dental, and dependent care
  • - Resources that provide support and promote physical, emotional, social, and financial well-being
  • - Training, classes, and professional development
  • - Tuition reimbursement
  • - Federal Public Service Loan Forgiveness Program (Some positions may qualify for the Public Service Loan Forgiveness Program. For more information, visit the Federal Student Aid website at studentaid.gov)
  • - Employee Assistance Program (EAP) for work/life support
  • - A voluntary confidential program that helps employees and their families with life challenges that may impact overall health, personal well-being, or job performance
  • - Common sources of stress can be addressed through the EAP: mental health, relationship challenges (personal and work), grief and loss, finances, and legal issues
Minnesota Office of Higher Education logo

Minnesota Office of Higher Education

The Minnesota Office of Higher Education is a cabinet-level state agency providing students with financial aid programs and information to help them gain access to postsecondary education. The agency also serves as the state's clearinghouse for data, research and analysis on postsecondary enrollment, financial aid, finance and trends.The Minnesota State Grant Program is the largest financial aid program administered by the Office of Higher Education, awarding up to $180 million in need-based grants to Minnesota residents attending eligible colleges, universities and career schools in Minnesota. The agency oversees other state scholarship programs, tuition reciprocity programs, a student loan program, Minnesota's 529 College Savings Plan, licensing and an early college awareness program and initiatives for youth.

Founded in 1965
St Paul, Minnesota, USA
70 employees (8 in marketing)

Traffic Signals

Monthly Visitors
5M
Traffic Source Mix
Search
49%
Direct
40.7%
Referral
9.2%
Social
0.5%
Paid
0.4%

Headcount Trend

Current headcount: ~70

Marketing Team

Marketing Team Size
8 (11% of company)
Median Career Experience
9 years
Median Tenure
9.6 years